Following our recent recruitment drive, this month we’re bringing on board a second software developer and a new FrontlineSMS Project Manager, both based out of our new (donated) London offices. Expect an announcement on that soon. In the meantime, as we continue to build our team – and capacity – to respond to the growing demands and interest in FrontlineSMS, we’re now looking to fill an exciting new position for an Intern.

If you’re creative and enthusiastic, with an eye for detail, an interest in the social potential of mobile technology and experience/interest in building online communities and networks, you could be the person for us. For this part-time position we’ll need you to be based in our London offices for a minimum of three months.

For further details on the position, and how to apply, check out the job description here (PDF). We look forward to hearing from you!  \o/

In this, the twentieth in our series of FrontlineSMS guest posts, Marcelo Mosse – Executive Director of the Centre for Public Integrity in Mozambique – talks about their use of the software in promoting citizen engagement in monitoring their national elections, and in their efforts to promote transparency in government

“The Centre for Public Integrity of Mozambique (CIP) is a not-for-profit, non-partisan, independent organisation, endowed with legal status, and with administrative, financial and patrimonial autonomy. Our general objective is to promote integrity, transparency, ethics and good governance in the public sphere, and to promote human rights in Mozambique, and we use our website to launch campaigns, document events, and publish case studies and reports on Mozambique’s political process.

In 2008, local elections took place in Mozambique and the CIP decided to try using SMS to collect events reported by citizens. We implemented FrontlineSMS and launched a press campaign aimed at making the public aware of the opportunity to report and comment on events on the electoral campaign, and events at the voting posts.

Telephone lines were made available and FrontlineSMS was installed and used by CIP staff in charge of coordinating the publishing of text messages on our website. Response from the citizens was considered satisfactory – with mobile phones in use over most of the country and accessible to almost all economic level layers, citizens showed they were eager to contribute.

Later in 2009, during the general elections in Mozambique, we increased the number of available lines for the public and launched a more comprehensive campaign (newspapers, television, and radio). The outcome was considered very satisfactory with SMSs being received right from the beginning of the electoral campaigns. FrontlineSMS was also used to get instant reports from the CIP’s correspondents placed at the 43 municipalities all over the country.

Thanks to FrontlineSMS we were able to compile reports on party and candidate practices during the electoral campaigning, citizen’s reactions and opinions on the electoral process and anomalies at the voting posts.

User experience from those using the software was positive. It was easy to understand and operate, to add phones, and manage and classify messages received. The CIP intends to continue using FrontlineSMS on other campaigns where we believe citizen contribution can be valuable”.

Marcelo Mosse
Executive Director
Centre for Public Integrity Mozambique
www.cip.org.mz

Update 24/02/10: Applications now closed. Please don’t apply for either of these posts. Thanks! \o/

After four years of steady growth, FrontlineSMS has witnessed a dizzying rise in activity over the past few months. One full-time position has increased to three with the hiring of Josh Nesbit as our FrontlineSMS Ambassador and Alex Anderson as our lead developer. And thanks to new funding from the Rockefeller Foundation last month, we’re now looking to build our team further and fill two more positions – in Software Development and Project Management.

Thanks to the seemingly inexhaustible support of our friends over at Wieden+Kennedy, we’ll be locating our small but growing team in their amazing central London offices – a hotbed of creativity, if ever there was one. As a result, we’re limiting our search for new team members to London and the surrounding area for now, but will look further afield as we get further established as an organisation.

So, who are we looking for?

Project Management

This might not be the best title for a role which requires the candidate to have a wide array of interests – software testing, fundraising, website maintenance, creating promotional materials and brochures, training, and helping scope new projects. We’re also going to need them to help out with community-building and support, and to run smaller specific FrontlineSMS-related projects as they arise. This position is a real moving target and, as part of a small team the candidate will have the opportunity to shape the role for themselves. All we ask for is hard work, dedication, a passion for social mobile, and a strong desire to help see our organisation grow.

Software Development

We’re also looking for a Junior/Intermediate Java Developer to assist with the maintenance and development of new features on our multi-platform desktop Java application, FrontlineSMS. There will also be opportunities to help out on another exciting web-based project we’re working on in partnership with the GSM Association and Accenture, and to help us explore the potential of iPhone, Facebook and Symbian extensions to our projects. Above all, we’re looking for someone with a passion for exploring the social potential of mobile technologies, and a willingness to contribute to all stages of the software development process, including architecture, UI, testing and deployment.

If you’re based in or around London and interested in either of these positions, click here for further details and then get in touch as soon as possible! Feel free to share a link to this post with any lists or individuals you think might be interested.

With hopes of further funding on the horizon, these are unique opportunities for individuals interested in mobile technology and social change to join and influence a small, active, growing team. Join us on our journey, and you never know – it may well be the start of a new journey all of your very own. \o/

One of the most exciting things about my work is the incredibly talented people I get to meet. Up-and-coming entrepreneurs with a never-say-die, get-up-and-go attitude. I’m continually inspired and more than happy to offer my help in any way I can, particularly to those looking to implement FrontlineSMS one way or another in their work. Today, two of these projects have made it through to the next round of a major competition and are looking for your help. I hope you feel equally inspired to show your support – it’s only a few mouse clicks away and costs little.

What’s it all about?

The Unreasonable Institute unites up to 25 high-impact social entrepreneurs from around the world, who attend an intensive 10-week summer institute. There, entrepreneurs incubate their ventures with rigorous skills training and expert mentorship. At the end of the ten weeks, the Institute connects the Fellows with start-up capital and a global network of support. In short, the opportunity provided by the Institute will make a significant contribution to the growth of these early-stage initiatives.

Finalist #1: FrontlineSMS:Credit

FrontlineSMS:Credit, run by Ben Lyon, is one of the finalists. FrontlineSMS:Credit aims to make every formal financial service available to the entrepreneurial poor in 160 characters or less. By meshing the functionality of FrontlineSMS with local mobile payment systems, implementing institutions will be able to provide a full range of customizable services, from savings and credit to insurance and payroll. Ben is currently in Sierra Leone testing his system, and signing up local organisations for early pilots. Visit Ben’s page on the competition website and support his pioneering work!

Finalist #2: Light Up Malawi

Light Up Malawi – run byRaina Kumra – is a venture which aims to bring 100% alternative energy to Malawi through policy reform and the creation of a sanctioned pilot program for all manufacturers of solar, biomass, and wind energy products. In a sign that collaboration is alive and well even among competition finalists, one of the key systems they plan to deploy is FrontlineSMS:Credit, which will be used to assist with the setting up of rural distribution programs, and allow for the creation of finance systems for village entrepreneus. Please show your support for Raina’s work  by visiting her competition page here.

Both projects need pledges of just $10 from 650 individuals. The first 25 projects from the 37 finalists to raise $6,500 will secure their place on the summer program. Please take a moment to show your support. You pledge now and pay later, and it only takes a minute. Thank you!

(You can read more about how the Unreasonable Marketplace works here).

January 2010 is National Slavery & Human Trafficking Prevention Month. In this, the nineteenth in our series of FrontlineSMS guest posts, Aashika Damodar – Founder of Survivors Connect – gives some background and context on the challenges of fighting human trafficking, and talks about the impact FrontlineSMS has had on their anti-trafficking efforts

“The telephone is used to connect between the commune, district, or the province and throughout the country. When we didn’t have the telephone, it was very difficult to communicate. I had to send men by boats or bicycles. It would take at least one to five days”
Mr. Khao Phorn, 62, Commune Chief

“There is no electricity in this commune. People use oil lamps, batteries, and dynamos. I recharge my telephone at my mother’s house with a fueled dynamo. Using the telephone is very important to communicate with family or relatives, and is quite cheap. Without the telephone, if we want to visit them, we would spend 40,000-50,000 for transportation each time”
Mrs. Phally, 30

“The Telephone is very important for our society. If there was no telephone, everything would be slow”
Mr. Seng Sareth, 53

“These are just some of the thoughts of people throughout SE Asia on the introduction of mobile phones in their daily life. With mobile phone usage on the rise, our team at Survivors Connect has been brainstorming: “How can such a small but powerful globalized tool of communication be used to address human rights concerns?”. We found it thanks to FrontlineSMS.

RaFH was established in 1993 as a non-profit organization, focusing on the fields of social health science, gender equality, women’s and child rights, reproductive health and family planning and the Northern and Southern most provinces of Vietnam, especially in rural, mountainous and remote areas where ethnic minorities and disadvantaged groups reside. Their mission is to contribute to national poverty reduction programs, deliver primary healthcare in target areas and improve human rights conditions.

Most recently RaFH, along with many non-profits in the region, have seen an increase in the trafficking of young women and children up to China for the purpose of domestic servitude, forced marriage and often times commercial sex and other forms of labor. This has been particularly problematic in the North where the Vietnamese-Chinese border is porous for locals, resulting in regular migration upward.

When the international community on anti-trafficking, as well as several NGOs like RaFH first took notice of this phenomenon, groups flooded into the region to start raising awareness in “vulnerable communities” along the border. Often this entailed skits, presentations, and material handouts that discuss what human trafficking looks like, who is a trafficker, what are popular job scams a trafficker may tell you and how to stop it. Many NGOs were satisfied with this work and were able to tabulate that they reached several hundreds of villagers.

However, this did not reduce incidents of people going missing, or trafficking. What we learned over time was that many of the activities of these NGOs were anti-migratory in nature and in their messaging. Without working with communities and building better education infrastructure, access to proper health care, and skills training, rarely would we be able to stop an individual from leaving their community or village for another job opportunity. Our question then became, how could we make migration safer and stop human trafficking from happening to others? This involves understanding the broader system of human trafficking, and an understanding of everything that happens between points of origin to points of destination.

This brought us to Lao Cai, a border province with Guangxi, China, with two international border gates and several paths by which local people travel regularly, and even daily for work. It is a busy commercial center, also popular for tourism. Lao Cai has 25 ethnic minorities such as the Hmong, Thai, Dao, Tai, Muong to name a few, accounting for 75% of the whole population there. These ethnic minorities have little access to education and major resources. With its geographical features, such as high mountains and remote and widely spaced communities, trafficking in women and children has been increasing. Lao Cai also borders with Ha Khau district in China where there are several brothels receiving victims of trafficking from Vietnam. Up to 2008, it is estimated that 341 women were trafficked up to China for commercial sex, and many more for marriage.

Earlier last year, RaFH held several training courses for 136 representatives of local authorities in the region such as police, health workers, women’s unions, from provincial and grassroots level, owners of hotels, restaurants and more. They were brought together to create what is popularly called (in anti-trafficking circles) “community intervention teams” (CITs), equivalent to US-based human trafficking task forces. They were taught all about human trafficking, major issues unique to Lao Cai and how each of them could respond from their vantage point if a case were to arise. From there, 8 CITs formed, each including about 7 members from the police, justice, health centers, women’s unions and others. Their main tasks are to identify trafficking cases and intervene, rescue and support victims. They also disseminate information in the community to raise awareness about the issue and teach others how to protect themselves from trafficking.

RaFH has created a formal center at the Provincial Lao Cai Womens Union, equipped with computers, books, as well as trained staff to counsel and support victims of trafficking. These types of centers can be found all around the world and prove to be most effective when they use the energy, talent and skills of all types of members in the community, from teachers to social service workers. It is in this space that Survivors Connect found an opportunity to support their CIT through the use of FrontlineSMS.

Why are we calling it Helpline SMS Networks? We’re using FrontlineSMS to coordinate CITs better and equip them with an easy and cost effective tool to respond to the needs of victims and survivors faster than they currently do. Their primary goal is to help victims, survivors and support the healthy functioning of a referral system/alert-response network. To have a well-concerted and coherent strategy to deal with human trafficking, which is mired in complexity, it is essential that all relevant agencies (both state and non-state) act as partners in effort, and are able to use their capacity to respond appropriately to all situations, like gears in proper alignment.

The referral system we’re building (with FrontlineSMS as the core platform) is essentially a network of agencies and individuals that provide support and services for a victim or survivor in a trafficking or unsafe migration situation. By using FrontlineSMS, they go beyond being a normal network – they are becoming a fast and efficient system for communication and information sharing.

So, how does the Helpline SMS Network work?

RaFH Counseling centers operate FrontlineSMS from their in-office laptop. All CIT members are equipped with a mobile phone that is strictly used for the Helpline SMS Network. From their computer, they have contacts organized based on location in Lao Cai, whether they are members of the CIT, or constituents/villages they have done awareness presentations to, health care workers, police, border patrol etc. They regularly send messages to their constituents about human trafficking, alerts on latest activity and cases. Villagers can text back, ask questions, be a part of the dialogue, and report to the CIT if there is an incident of violence, a sudden disappearance of a child, arrival of outsiders into a village, or simply if someone is planning to leave Vietnam.

This information is kept on the CIT’s radar and regular checks are made to see if he/she has made to their destination, or if there may be trafficking involved. If any of the members of the CIT find something in the field, they report their findings back to RaFH. They also use FrontlineSMS to stay in touch with their clients receiving services at the Counseling Center, in order to monitor the progress of every survivor and to ensure their safety in the rehabilitation process. It is these very survivors that also inform the messages, tactics and strategies used by the CITs because they know first hand what trafficking is and what the experience is like.

Below is a summary of the networks core functions:

Helpline SMS: “Ending Slavery one SMS at a Time”

Victim Identification: This aspect of RaFH’s work focuses on victim identification through a combination of community education and awareness-raising activities as well as implementing direct outreach strategies. RaFH collects the mobile numbers of people in their target areas so that they are first point of contact for a potential victim or for an individual wanting to migrate.

Distribute Information: The Helpline SMS network regularly sends mass texts to their target communities about latest trafficking cases, popular scams, offers a trafficker may make, and information about events and resources in their area.

Victim Services & Protection: Once victims are identified and out of his/her situation, they immediately present a wide variety of service needs. An adequate response to these needs requires a comprehensive service program including the power and skills of law enforcement, social service providers, health care workers and human rights advocates. These very people make up the CIT/SMS Network. When an individual or client is in some emergency situation or needs assistance either going to the hospital, police, or even a courtroom, he/she can contact the SMS Network or CIT to get that support.

Referrals: Lets the CIT/network know that a client is on his/her way for help and communicates the nature of the problem. Referrals can be for medical care, a legal advocate, police or anyone with the relevant skill set in the network.

Status Update: Allows CITs to stay in touch with individual clients/survivors and support them through the rehabilitation process.

Support Groups: The network connects survivors and clients receiving care at the counseling center with others and provides information on location for meetings and resources.

Campaigns: RaFH soon plans to use FrontlineSMS to run formal campaigns and surveys to determine how effective their services/quality of care is.

We have learned a lot about both human trafficking and the power of community-based approaches in combating modern-day slavery. By establishing a set of links between existing available resources and services, the system is regularly highlighting new gaps in services and allowing the network to improve. Overtime, its built-in “self improvement” character will help us understand why unsafe migration and trafficking occurs.

Thanks to the power of FrontlineSMS, we can build more effective human rights networks that cost little, deliver results, and combat trafficking better than we have ever seen. This software provides timely access to services, channels of information to those that need it, migrants, potential victims as well as agencies trying to serve them. We hope to replicate this model in other countries where rural trafficking is a great problem and hopefully make a serious stab at slavery in our lifetime“.

Aashika Damodar
Founder
Survivors Connect
www.survivorsconnect.org
Follow us on Twitter: @sconnect

Following the launch of the FrontlineSMS Advisory Board late last year, we’re honoured to announce news of our latest two appointees – Tess Conner and Renny Gleeson. Tess and Renny join previous recruits Larry Diamond, Jenny Aker,  Jan Chipchase and Erik Hersman.

Rather than formulate a general board of Advisors, we’re trying to be strategic by appointing individuals in areas we consider key for the ongoing success and growth of the project. Tess and Renny fall into the branding/public relations category – clear communication and positioning will be increasingly crucial as we continue to build and deploy non-profit facing mobile services. In addition to their professional expertise, both have a strong interest in ICTs and their impact around the world. Tess has already spent the past year helping us with press and outreach, and Renny has been instrumental in the exciting – and path-breaking – branding work carried out on FrontlineSMS and the growing family of related projects.

Tess is an independent Communications Executive leading consultations which involve global community investments and social initiatives. With experience living and working in the developing world, she’s developed a great deal of passion and understanding around on-the-ground realities faced by rural communities, and the potential of the right technologies in the hands of these communities. Recently with Cisco Systems, her drive is to understand issues concerning technology’s role in education and economic development. She graduated with a Masters in Global Media and Postnational Communication from the School of Oriental and African Studies, University of London, and is an avid surfer.

Renny has worked all sides of the interactive marketing space from client, to agency, to publishing/sales, beginning his “career” as an animator and game designer creating online and CD-ROM games, before helping to found Saatchi & Saatchi’s Darwin Digital company in 1997. He was later recruited by the National Basketball Association to be their Senior Director of Global Media and Interactive Marketing, where he created mobile programs and programming, oversaw fantasy game-related syndication revenue and developed interactive platforms for NBA corporate partners. Renny has since found his spiritual home at Wieden+Kennedy (W+K) as their Global Director of Interactive Strategies, where he shapes client vision on the “brave new digital world”.

We’re incredibly excited to be able to draw on the considerable experience of our new Advisory Board members, each of whom will help steer and direct our technical, marketing and organisational development. With software downloads now approaching 5,000 and the imminent launch of a number of new initiatives, not to mention the emergence of new spin-off organisations such as FrontlineSMS:Medic and FrontlineSMS:Credit, there’s without doubt plenty to be getting on with.

The Board of Advisors will all be profiled on the FrontlineSMS website once all appointments have been made. The final two will be unveiled in the coming weeks.

Welcome Tess and Renny! \o/

We may only be a couple of days in, but 2010 is already promising to be another exciting year. After twelve months of steady growth (and one which saw us regularly exceed our limited technical capacity), late last month we were pleased to secure significant new funding. A $150,000 grant – our first from the Rockefeller Foundation - will allow us to increase the size of our FrontlineSMS developer team and better service the growing needs of our user, partner and developer communities. A huge thanks to Rockefeller for their support. \o/

The revamped version of FrontlineSMS – originally funded by the MacArthur Foundation in 2007/2008 – has only been available for just short of 18 months, but we’ve already put out two significant upgrades, with a third imminent. Each of these has been shaped by user feedback and requests for new features, all co-ordinated through our active and growing online Community, probably one of our greatest achievements. The latest release includes new language support, a mapping module and extended ability to connect external software applications.

Over the past few months we’ve also been quietly working on a new SMS-based initiative with partners Wieden+Kennedy, Accenture Development Partnerships (ADP) and the GSM Association. Technical development on this Hewlett Foundation-funded project – which will solve one of the biggest challenges faced by many grassroots mobile initiatives – starts next month. More news on that, and the new FrontlineSMS release, soon!

We continue our recent agriculture theme in this, the eighteenth in our series of FrontlineSMS guest posts. Here, Teddy Syahputra – a System Consultant at the UN Food and Agriculture Organisation (FAO) in Banda Aceh - talks about their use of the software, and how it is set to underpin a new nationwide SMS service in the country

“The Food and Agriculture Organisation (FAO) of the United Nations in Banda Aceh (Indonesia) have been using FrontlineSMS for over two years, and recently it was deployed in a pilot project concentrated on the needs of local fishermen. Following the success of this early pilot, we are now implementing a nationwide project called Fish Marketing Information System (FMIS) to support the development of conducive and fair trade practices for economically competitive fish products from Aceh in the local, national, regional and international markets.

The price information is processed by a computer-based system (primarily a website and MySQL database) using FrontlineSMS as the SMS gateway. Fish price information is being disseminated to fisherfolk, fish farmers, traders, processors and government agencies through a combination of SMS, local radio, the project website and local newspapers.

For the data collection we developed our own software – called “Enumerator” – and we provide each of the collectors with a handset with the software pre-installed. The software is easy to use, allowing the operator to insert the species name and the prices in pre-defined fields. “Enumerator” then binds the data into an SMS, which is then sent to FrontlineSMS for processing and passing into the database. Integration and implementation was easy thanks to FrontlineSMS’ powerful ‘keyword’ functionality.

The next phase of the project is to implement FrontlineSMS/FMIS throughout other provinces in Indonesia, but this time the Indonesian Government will be handling the SMS gateway in each province, and the local website.

This project has already helped hundreds of people in Indonesia, with many more to follow. FrontlineSMS has been invaluable in helping us achieve this. Not only is the software free, but it is incredibly easy to use – we downloaded it and had it working ourselves in no time. This ease-of-use is also essential if other districts are to be easily able to replicate what we have done here”.

Teddy Syahputra
National Information System Consultant
Food and Agriculture Organisation of United Nations
Banda Aceh, NAD – Indonesia
www.fao.org

In the seventeenth in our series of FrontlineSMS guest posts, Laura Hartstone – one of the organisers behind the “3 Peaks 3 Weeks” Challenge – talks about their plans to use FrontlineSMS to provide daily climbing updates to supporters around the world via SMS

The 3 Peaks 3 Weeks Challenge is an annual all-female climbing event which aims to summit three of Africa’s highest peaks in less than three weeks raising money and awareness for the three peak issues currently facing Africa; environment, education, and health.

The challenge is organized in partnership with Save the Rhino International (SRI). They help with event management and logistics as well as collecting and distributing raised funds to the three pre-selected non-profit organisations in Africa.

3 Peaks 3 Weeks provides an opportunity for women around the world to experience the diverse culture and beauty of East Africa while contributing to ongoing development efforts. To date the event has raised over half a million dollars. On January 9th, 2010 the third annual team will take on the challenge. Eleven women from Canada, USA, UK, Australia and Ireland will unite in Africa. The task will be difficult – and their effort, monumental.

Over the past year the team has held events, fundraisers, and walked the streets of their hometowns seeking donations to support grassroots initiatives in East Africa. Even during the current economic hardships, they have managed to raise over $100,000. With passion to help make poverty history, and outstanding commitment to social responsibility, these women are inspiring people around the world.

The 3 Peaks 3 Weeks team will now use FrontlineSMS to stay in touch with supporters, friends and family while on the mountain. The team will carry a mobile phone and send a LIVE update via SMS to base camp. From base camp, the SMS will instantly reach supporters around the globe using FrontlineSMS’ ‘auto-forward’ functionality. Hear which girls are getting altitude sickness, who can’t sleep at night, what food they are being served, and when they make it to the summit! You can subscribe to the live updates by texting the word CLIMB to +255 688 905 872. You will get an automated reply either immediately, or within a day or two, confirming your subscription! Thanks.

More information is available here:

The “3 Peaks 3 Weeks” website: www.3peaks3weeks.org
More on live updates: http://3peaks3weeks.wordpress.com
Contact me: laura@3peaks3weeks.org

In this, the sixteenth in our series of FrontlineSMS guest posts, Joshua Haynes – a Masters student at The Fletcher School at Tufts University – describes their application of the software to help improve the lives of farmers in Niger, West Africa

Projet Alphabétisation de Base par Cellulaire (ABC), conceived of and spearheaded by FrontlineSMS’s newest Advisory Board member Jenny Aker, uses mobile phones as tools to aid in adult literacy acquisition in rural Niger. This project is funded by UC Davis, Oxford University, Tufts University and Catholic Relief Services (CRS) and housed at and managed by CRS/Niger.

Adult literacy in rural areas faces an inherent problem. In Niger, for example, there are no novels, newspapers or journals in native languages like Hausa or Zarma. The 20% of Nigériens who are literate are literate in French. The vast majority of rural villagers have struggled to maintain their livelihoods since time immemorial without ever knowing how to read a single word. What’s the point of literacy if there is no need for written materials?

Mamadou Issoufou, like 80% of people who live in rural areas, has access to a couple of different weekly markets where he can buy and sell his millet. One market, Dogon Kirya, is 11 kilometers away and the other, Doubélma, is 15 kilometers away. As Dogon Kirya is closer, he usually travels there, but he knows that sometimes he can get a better price when he goes to Doubélma. If a fellow villager who traveled to Doubélma the previous week indicates that prices were better there than in Dogon Kirya, then Mamadou might decide to go the extra four kilometers, but he’s not sure he’ll get the same prices this week, too. He leaves it up to chance.

On Wednesdays, the Service d’Information sur les Marchés Agricoles (SIMA) sends radio broadcasts on the prices of the most important staples like millet and sorghum for the largest markets in the country. Unfortunately, Mamadou, like most rural farmers, doesn’t have access to the broadcast, and if he did, his two main markets aren’t large enough to be covered by SIMA. Even if they were large enough, Dogon Kirya’s market is held on Tuesdays, so any information from the radio would be six days old.

If Mamadou had access to some sort of real-time, demand-driven information, he could make better choices on where to buy and sell his goods. The mobile phone is a perfect device for transmitting information, but even though Mamadou may have access to a phone, he can’t read. The point of literacy in rural areas is increase access to information, and this is where FrontlineSMS plays an important role.

This past summer, between my first and second year as a graduate student at The Fletcher School at Tufts University, I was fortunate to work with Jenny, the amazing staff at CRS and SIMA, including Djibou Alzouma, Aïchatou Bety, Sadou Djibrilla, Scott Isbrandt and Ousseïni Sountalma, to develop a system called IMAC – Information sur les Marchés Agricoles par Cellulaire. IMAC – pronounce ‘ee-mak’ – allows users to query for farmgate and market prices of agriculture products in a number of markets in four languages. It is built to work as one of the Projet ABC components, but can be used in areas with higher literacy levels.

In addition to the querying functionality, we added the ability for SIMA-trained CRS agents to update the crop prices by sending IMAC a specially formatted SMS. The prices are quickly checked for errors in Niamey, the capital, and then are live for all to use. Before, it could take up to three weeks for market prices to get recorded, go through a number of different administrative stages and finally end up in the database in the capital, but now it takes a matter of seconds before the data can be accessed.

Although the data is stored and updated in the database, FrontlineSMS is the primary access point which captures the message, sends it to the database for processing, waits eagerly for the response, and speedily sends the response to the waiting villager. By exploiting FrontlineSMS’ HTMLRequest functionality, we were able to access a backend system and turn FrontlineSMS into a demand-driven automatic information dissemination tool.

I was fortunate to return to Niger in October (2009) to not only see how well the system was still working – a big relief for developers – but to be surprised by the number of new markets and products that had been added to the system. Thanks to FrontlineSMS, CRS and SIMA, these additional markets will allow even more villagers, once at least semi-literate, to obtain information that will better help them make more informed decisions about their economic resources.

Joshua Haynes
Candidate, Masters of International Business, 2010
The Fletcher School
Tufts University
http://fletcher.tufts.edu

We’ve been planning for some time to create a cool (possibly animated) introductory film for people interested in the FrontlineSMS basics, but haven’t managed to get round to it yet. So, as a stop-gap, yesterday I put together this quick eight minute welcome video, which covers most of the more frequently asked questions.

This video, and others, can be found on the FrontlineSMS Community. The “Quick Start Guide” mentioned towards the end can be downloaded from here (PDF, 1Mb).

Earlier this year, Ashoka deployed FrontlineSMS in four African countries to help promote one of their Changemakers campaigns. In Kenya, Ghana, Tanzania and Senegal, members of the public were invited to nominate a great teacher – a champion of quality education – who had made a profound impact on their lives. Previous campaigns had used more traditional media. When Ashoka decided to try text messaging for the first time, they turned to FrontlineSMS.

The campaign was a success. Ashoka said at the time: “We are very excited that we are using this technology. We are reaching out to an audience we couldn’t have accessed otherwise. We received over a hundred SMS in the first day and only one email”. Since then, kiwanja.net and Ashoka have collaborated further, starting with the creation of the Social Changemaking with Mobile Phones Group in May.

With interest in text messaging continuing to rise, Changemakers raised the idea of creating a guide, based on their experiences, to explain to other organisations in their network how to get SMS campaigns up-and-running in the shortest possible time and with the minimum of fuss. There are numerous SMS guides and reports on the web, but few talk NGOs through a simple set of steps to help them physically set up their own messaging hub.

With the help of the Group we’d set up earlier in the year, and input from other FrontlineSMS users, Ashoka released the completed “SMS Quick Start Guide” last week.

Two further collaborative reports will be released in the coming months. For now, the “SMS Quick Start Guide” can be downloaded here (PDF, 1Mb).