Category — News
If you’re interested in technology – in particular the human face of technology in international development – have excellent writing and research skills, and want to develop our presence on the National Geographic website, then we might have the perfect opportunity for you.
For a number of years, kiwanja.net has worked hard to take the ‘mobile message’ to the masses, sharing human stories of how technology is improving lives around the world and sharing them in an accessible format with the general public. “Digital Diversity“ with National Geographic is our flagship effort, and to date we have posted dozens of stories on how different technologies, from mobile phones to solar power, are improving the lives of people everywhere. The series is very popular and has strong support from the National Geographic staff who regularly tweet and share the stories with their millions of followers.
The series has recently been managed by a number of volunteers, a couple of which have since gone on to take up full time roles with international development organisations. The series is high profile, and a great springboard for anyone looking to develop a career in communications and/or development.
Here’s what we’re looking for if you’d like to be among our next cohort of guest writers:
- Someone with a passion for international conservation and development
- With an interest in how technology – high-tech and low-tech – is being used to improve lives around the world
- Excellent writing and interviewing skills (all online)
- Happy to research and dig out new ideas and stories
- A nose for a good story
- Able to work independently
- Available for three or four hours, twice a month
- Able to commit for six months minimum
We’re also planning a side project which will create an interactive, digital map on the National Geographic site where we’ll map and summarise the projects featured in the series. The successful applicant will help create and populate the map, which we’ll build in partnership with the National Geographic team.
If this sounds like something you’d like to get involved in, please let us know a little about you – including interests and experience – and why you think you’re the right person for the role. Samples of previous writing or online work would be helpful.
Send all of this to email@example.com and we’ll get back to you later this month. Deadline for applicants is Friday 28th November, 2014.
November 4, 2014 No Comments
Every three seconds, someone in the world dies from hunger or extreme poverty.
In a society where materialism reigns, what is the real secret to happiness? Award-winning filmmaker Daniel Karslake (For the Bible Tells Me So) tells the unforgettable stories of five regular folks – a boy, a college student, a thirty-something and two seniors – whose lives went from ordinary to extraordinary based on one simple decision: to engage. Each chose action over apathy, and in the process, each one has had a significant and lasting impact on two of the most challenging, yet solvable, issues of our time: hunger and extreme poverty.
About two years ago, Daniel reached out and invited me to take part in the making of his film. We sat for a morning in a London office and talked technology, social innovation and people who were making a difference in the world. One of those people, Josh Nesbit, is featured heavily in the film. Josh and I met back in 2008 during my time at Stanford University, and he’s gone on to help build Medic Mobile. It was an honour to sit with Daniel and share my thoughts on an ever-expanding field.
In addition to Josh, the film also features the work of Charlie Simpson, a seven-year old supporting UNICEF UK’s work in Haiti; Lisa Shannon, who’s advocating for women’s rights in Congo; Ingrid Munro whose work is providing a ladder out of poverty in Kenya; and Gloria Henderson who is focused on ending hunger in America. You can read more about their work, and how to engage, on the film website here.
You can see a short trailer of the film above, or visit the film website for further details and how to watch or order. There’s a further promotional video here:
Every Three Seconds is a film about doing well by doing good – about changing the world and changing your own life in the process.
October 30, 2014 No Comments
This post appeared on the PopTech blog and has been republished with permission. You can read the original post here.
This post is co-authored by PopTech president Leetha Filderman, and Ken Banks, founder of kiwanja.net and FrontlineSMS. Together they are co-facilitators of the 2014 Bellagio/PopTech Fellows program.
We are pleased to announce the 2014 class of Bellagio/PopTech Fellows, a diverse group of designers, social innovators, technologists and writers with expertise in technology, global health, poverty alleviation, environmental sustainability and informal sector economics.
Sean Blagsvedt, Alexice Tô-Camier, Dominic Muren, Robtel Neajai Pailey, Solomon Prakash
This year’s program is focused on rethinking livelihoods. Now more than ever, the world’s population is contending with a multitude of challenges: demographic shifts, environmental stressors, unrestrained financial capital flow, shifting political landscapes, emerging technologies, and changing economic growth patterns and labor markets – all of which are shaping the notion of what livelihoods look like today and may look like in the future.
For two weeks this August the Bellagio/PopTech Fellows will convene at the Rockefeller Foundation’s Bellagio Center in Italy. We will collaboratively work to define the notion of livelihood in the 21st century, while simultaneously exploring the challenges, opportunities and complex interdependencies that will impact sustainable livelihood achievement in the coming decades.
Our goal is to initiate a conversation designed to inform and inspire global, national and local efforts to improve livelihoods. Conversations will be complemented and challenged by an incredible group of catalysts, which bring a diverse and unique set of insights to the table.
Areas of exploration will include an examination of the central tenets of livelihoods strategy, the interplay between livelihood productivity at national and individual level, and the opportunities offered by the often-opposing formal and informal sectors. We’ll look at the positive and negative impacts of technology on livelihoods, and how both global security (and insecurity) and the geopolitical landscape impact sustainable development goals. It would be impossible to have this kind of discussion without recognition of the environmental challenges facing the planet, so we’ll be looking at how climate change and other threats could impact livelihoods development now and into the future.
Members of the 2013 class of Bellagio/PopTech Fellows presenting at PopTech 2013
Following their immersion at the Bellagio Center, the Bellagio/PopTech Fellows will reunite in Camden, Maine at PopTech 2014: Rebellion, where they will present their work and explore opportunities for collaboration with the global PopTech network.
About the Bellagio/PopTech Fellows program:
In 2012, PopTech and the Rockefeller Foundation created a joint Fellows program that brings together small, interdisciplinary groups for a two-week immersion program at the Foundation’s renowned Bellagio Center in Lake Como, Italy. Learn more about the inaugural class.
The Bellagio/PopTech Fellows program is designed to be a unique incubator of unconventional collaboration around critical topics relevant to the lives of poor and vulnerable populations, and also serves as a laboratory to study the nature of collaboration itself as a profound tool for creative problem solving and solution development.
August 17, 2014 1 Comment
February 24, 2014 1 Comment
“I finished my first book seventy-six years ago. I offered it to every publisher on the English-speaking earth I had ever heard of. Their refusals were unanimous, and it did not get into print until, fifty years later, publishers would publish anything that had my name on it”
George Bernard Shaw (1856 – 1950)
Late last year The Rise of the Reluctant Innovator hit the shelves. It was my first taste of publishing, and if I’m honest it really started off as something of an experiment. It wasn’t until Archbishop Desmond Tutu agreed to get involved, the Curry Stone Foundation provided much-needed financial support, and my publisher pushed me to take it up a level, did I begin to let it take over my life. And for about three months that’s precisely what it did.
For most of us, publishing our first book is the epitome of thinking on our feet. Everything was new, and I had to take on every role imaginable. Publishing brings with it all the challenges of bigger, bolder projects – funding, timing, collaboration, design, messaging and outreach – all in one neat little package. Scale, for a change, is an easy one – it’s simply how many books you sell. If you’re keen for a taste of what life as an entrepreneur is like, publish a book.
Since its release, The Rise of the Reluctant Innovator has bounced around the Amazon charts, peaking on one occasion at the #1 spot in the “Development Studies” category. Bookshops around the UK began to stock it, including Waterstones. For a while it was also on the coveted “Best new releases” shelf in my local Heffers store. Nothing beats walking into a bookshop and seeing your own book sandwiched between the likes of Malcolm Gladwell and Seth Godin.
Getting the book out there is one thing. A big thing, in fact. But then comes the public reaction. While some authors aren’t too bothered, it was important to me. The general public were among my key audience, as were students and colleges/universities. The book, after all, seeks to democratise social innovation. So it was hugely gratifying to find this review posted on Amazon one morning:
Stories for every college campus
Ken Banks has collected a volume of stories here that need to be told on every college campus. College campuses are at this moment unique seedbeds of opportunity. Populated with “Millennial Searchers” who, in increasing numbers, tell us they define life success in terms of meaning, purpose, and making a difference, and shaped by the larger movements of social entrepreneurship and sustainability, college curricula have begun shifting towards educating students to become agents for change.
What our change agents need above all right now is not more information, but stories – stories that the move them from paralysis and despair in the face of social disintegration and ecological loss to actions shaped by courage, humor, and hope. These stories do this. And because they inject so much of the raw, the uncertain, and the unformed portion of reality into their tales they are stories on which students will clamber for in the face of the challenges of their generation.
These stories speak eloquently about power – the power of connections, the power in confronting power structures for the sake of the marginal, the power of serendipity, the power of the human spirit to overcome immense challenges and work towards transformation and justice. In doing so, they function as a calling to that part of ourselves that will recreate and restore human and natural communities, that bears witness to our capacity for both good and ill, and that remembers the full range of ingenuity and wisdom we possess individually and as a species.
Wendy Petersen Boring, co-editor, “Teaching Sustainability: Perspectives from the Humanities and Social Sciences”
The book was also written in such a way to avoid ‘sell-by date syndrome’. The stories of the ten innovators, and their solutions, will never age, and neither will their advice. And this was important, because I knew the book was unlikely to set the world on fire when it launched, and that it would most likely slowly find its way into colleges and universities where it could be that book of “the raw, the uncertain, and the unformed portion of reality” that younger people seek. Santa Clara University in the USA, and Goldsmiths College in London, are among a growing number seeing this value and adopting the book. It’s going to take time, but it’s happening.
Another thing I’ve learnt is to not listen to experts. Except perhaps, when they tell you not to do something – then you’ll know that you should. During a conversation with a US book agent late last year, I was told by the expert he consulted – ‘someone who knew about these things’ – that:
I’d want to work with him to substantially transform the book from a set of stories into something more analytical and practical in terms of really going about starting one of these organisations, and that would take some real time. But even then I’m not confident about the book because there have been many published already that tell stories as good as those he’s got, as well as some that are a good deal more substantial in terms of the hands-on advice
It’s something of a revelation to me that the book I published is the polar opposite of the book I was told I should publish. If I had sought advice earlier, and taken it, my book would have been no different to the hundreds of others on the shelves. It would have focused on theory, cold analysis, expert opinion, five year plans, process, how to measure stuff and the odd third party case study. I’d never publish a book like that, not only because it’s not how I work, but also because I don’t think it in any way advances the cause. Sometimes self-publishing has its benefits – you can do anything you want, however you want. Kevin Starr nailed it when he shared his thoughts on the book recently:
These real – occasionally raw – stories do more to capture the life of the committed social entrepreneur than anything else I’ve read. Inspiring, yes, but even better, it works as a real world case-based manual for how to create change for the better
The book tries to buck the trend of ‘social innovation as a discipline’, in other words as something you need to study or learn before you can do anything. Its purpose is to create belief in talented young people with a vision to do good that meaningful change is possible, even without skills and resources. It’s not about who’s smartest – it’s about who cares the most, and who’s willing to go all the way to make that change happen.
Nor is it just a detailed analysis or unpicking of the ‘market opportunity or problem’, either, that students need – that perhaps comes later. Instead, what much of the book tries to give them is the inside line on what and how the entrepreneur was feeling when they encountered a life-changing problem. How it made them feel at a deeper level, and in turn how that passion and commitment drove them to dedicate much (if not all) of their time to solving it, and how it got them through huge obstacles and barriers. There are plenty of books that don’t do this, that don’t give the raw, unedited, deeply personal accounts of how these people and projects got started. Social innovators are rarely the hero figures we make them out to be, and people need to be able to resonate with their stories at every level.
And resonating is what they seem to be doing. From the emails and tweets I’ve received over the past three months, many people have found themselves deeply moved by some of the stories. Some have even cried on trains. Five year plans rarely do that.
Further details, including a list of endorsements and chapter contributions, and how to buy, are available from the official book website. You can also download a sample PDF which includes the cover, full foreword, introduction and endorsements, and the first two pages of each chapter, here.
February 21, 2014 No Comments
I’m excited to announce my contribution to a new book project - shift 2020: How Technology Will Impact Our Future. It’s a self-published book curated by Rudy De Waele which includes foresights on how technology will impact our future from some of the world’s leading experts.
The idea of shift 2020 is based on Mobile Trends 2020, another collaborative project Rudy launched early 2010. It’s one of the highest viewed decks on Slideshare (in the Top 50 of All Time in Technology with +320k views). Reviewing the document a couple of weeks ago Rudy realised that many of the predictions were becoming dated, and asked the original contributors for an update on their original predictions and for new foresights for the year 2020.
Rudy broadened the scope of the new book and asked new contributors to give their vision and foresights on a number of additional topics, including 3D Printing, AI, Apps, Biotech, Cloud, Connected Living, Crowdfunding, Data, Education, Entrepreneurship, Enterprise, GreenTech, Health, Hyperconnectivity, Maker Movement, Media, Retail, Robotics, Sensors, Smart Cities, Social Media, Society, Surveillance, Transport and Wearables.
shift 2020 is designed by Louise Campbell, an award winning UX and design technology professional with years of experience working with luxury fashion e-commerce brands, designing first-class, multi-platform, digital shopping experiences.
A Kickstarter campaign has been launched to cover costs for the design, editing, website and promotion of the book (which will be printed by blurb.com). It includes 80 pages of original content, featuring most of the original Mobile Trends 2020 contributors in addition to some 40 new contributions from around the world – prominent futurists, trend-predictors and industry leaders. There are also opportunities for companies to personalise the cover of the book with their name and logo.
shift 2020 includes quotes, paragraphs and essays from confirmed contributors, such as:
Neelie Kroes (VP of the European Commission), Douglas Rushkoff, Salim Ismael (Singularity University), Loic Le Meur (LeWeb), Shannon Spanhake (Innovation Officer San Francisco), Adeo Ressi (The Founder Institute), Boris Veldhuijzen (The Next Web), Saul Klein (Index Ventures), Aubrey de Grey, Sunny Bates (Kickstarter / Jawbone), Carlos Domingo (Telefonica Digital), David Rowan (Wired Magazine), Laurent Haug (Lift), Martin Recke (next), Will Page (Spotify), Scott Jenson (Google), Gerd Leonhard (The Futures Agency), Yuri Van Geest, Russell Buckley, Russ McGuire (Sprint), Kwame Ferreira (Kwamecorp), Delia Dumitrescu (Trendwatching.com), Georgie Benardete (Shopbeam), Hans-Holger Albrecht (Millicom), Tariq Krim (JoliCloud), Dr. James Canton, Andrew Hessel (Autodesk), Christian Lindholm (Korulab), Eze Vidra (Google Campus), Harald Neidhardt (MLOVE), Raina Kumra (Juggernaut). Robin Wauters (Tech.eu), Nicolas Nova, Gianfranco Chicco, Shaherose Charania (Women 2.0), Ken Banks, Marc Davis (Microsoft), Felix Petersen, Kelly Goto, Erik Hersman (Savannah Fund), David Risher (Worldreader), Glen Hiemstra (Futurist.com), Jessica Colaço (iHub), Mark Kanji (Apptivation), Rohit Talwar (Fast Future), Priya Prakash (Changify), Andrew Berglund (Geometry Global), Alan Moore, Martin Duval (Bluenove), Maarten Lens-FitzGerald (Layar), Andrew Bud (mBlox/MEF), Andy Abramson, Fabien Girardin, C. Enrique Ortiz, Raj Singh (Tempo AI), Inma Martinez, Robert Rice, Ajit Jaokar, Jonathan MacDonald, Tony Fish, Dan Applequist, Redg Snodgrass (Wearable World), David Wood, Mark A.M. Kramer (razorfish Healthware) , John Kieti (m:lab), Aape Pohjavirta, Kosta Peric (Innotribe), Blaise Aguera y Arcas (Microsoft) , Michael Breidenbruecker (Reality Jockey), Tricia Wang, Louisa Heinrich (Superhuman), Mike North (UC Berkeley), Mac-Jordan D. Degadjor, Kate Darling, Simon White, Chris Luomanen (Thing Tank), Ariane Van De Ven (Telefonica), Ed Maklouf (Siine), and many others.
The eBook version will be delivered before Christmas and the printed books most likely in the new year. Check the shift2020 website for latest updates and additional information.
December 12, 2013 No Comments
It’s been a busy few months as our new book – “The Rise of the Reluctant Innovator” – has been taking shape. We’ve been finalising chapter contributions, working on the introduction, sorting out cover and chapter designs, doing last minute copy-editing, building a new website, keeping Kickstarter supporters up-to-date, and pulling in book endorsements. We got 24 of those in the end, all glowing and hugely supportive. You’ll find all of them on the inside cover of the book, or on the website (click here for a full PDF version).
All that said, everything has been delivered on time, with the new website set live on the eve of the book launch. And everything has been well worth the effort. The books look incredible.
“The Rise of the Reluctant Innovator” is aimed at a general audience, although we’re hoping it will particularly appeal to younger people interested in social innovation and social entrepreneurship, and schools, colleges and universities teaching the subject. It fills a much-needed gap in the market, one which is currently dominated by books which – often at no fault of their own – give the impression that meaningful change is only possible if you’re an MBA, or a geek, or have money or influence, or a carefully laid out five-year master plan, or all five. Let’s be honest – you don’t need qualifications to change the world.
By highlighting the stories of ten ordinary yet remarkable individuals, and the impact their work is collectively having on hundreds of millions of people around the world, “The Rise of the Reluctant Innovator” shows us that anything is possible, planning isn’t everything, and that anyone anywhere can change their world for the better.
To coincide with the book launch we’ve given a limited number of interviews, with articles going out via PopTech, National Geographic, TechPresident and the Unreasonable Group. Feel free to click on any of the images below to read them.
Finally, why not check out the book website, and if you like what you see feel free to share details with your own networks. We believe this book has an important story to tell, and would love you to help us tell it.
November 21, 2013 No Comments
“Don’t ask yourself what the world needs. Ask yourself what makes you come alive and then go do that. Because what the world needs is people who come alive” – Howard Thurman (1899 – 1981)
When David Rowan, editor of Wired Magazine, invited me to write a short article for “Ideas Bank” last spring, it gave me a great opportunity to share something I’d been witnessing on an increasing scale since my days at Stanford University in 2007. The article had to be short – 600 words – and because of that I only invited a couple of friends to contribute their stories. But the seed of an idea was born, as was the concept of ‘reluctant innovation’. It was that seed which, one year on, would turn into a book set for launch in a couple of months time.
You can read the original Wired piece that inspired it here.
The new book features the likes of Medic Mobile, WE CARE Solar, Ushahidi, PlanetRead and DataDyne, and comes with a Foreword from Archbishop Desmond Tutu. “The Rise of the Reluctant Innovator” highlights the personal stories of ten social innovators from around the world – ten social innovators – ordinary people – who randomly stumbled across problems, injustices and wrongs and, armed with little more than determination and belief, decided not to turn their backs but to dedicate their lives to solving them.
Take Brij Kothari, for instance. Watching yet another Spanish movie in his friend’s apartment to avoid writing up his doctoral dissertation, Brij makes a throwaway comment about subtitles, which plants the seed of an idea and spawns a literacy initiative that has had, in Bill Clinton’s words, “a staggering impact on people’s lives”.
Worried about the political turmoil in Kenya, and concerned at the lack of information that is forthcoming from his adoptive country, Erik Hersman mobilises his own five-strong army to conceive, create and launch a web-based facility that revolutionises how breaking news is disseminated worldwide.
Parachuted into the middle of sub-Saharan Africa with a brief to collect public health data, and confronted with a laborious, environmentally wasteful paper-based system, paediatrician Joel Selanikio finds the perfect outlet for the skills he acquired as a Wall Street computer consultant.
Intending to ground himself in the realities of global health during his internship in rural Malawi, Josh Nesbit discovers that it is hard to sit on the sidelines and soon finds himself proposing a solution to overcome the difficulty of connecting patients, community health workers and hospitals.
After watching local doctors and midwives struggle to treat critically ill pregnant women in near-total darkness on a Nigerian maternity ward, where an untimely power cut can mean the difference between life and death, obstetrician Laura Stachel delivers a solar-based solution that enhances survival prospects.
Observing how well the autistic son of a close friend responds to the therapeutic effects of a Chinese massage technique that she has advocated using, Louisa Silva is convinced that the treatment has the potential to benefit thousands of others, but she needs to prove it.
Haunted by the memory of being separated from her older sister during a childhood spent in foster care, and horrified that other siblings are continuing to suffer the same fate, Lynn Price resolves to devise a way to bring such people back together.
An unexpected conversation over dinner leads Priti Radhakrishnan to build an innovative new organisation with a mission to fight for the rights of people denied access to life saving medicines.
Until a visit to the dermatologist turns her world upside down, Sharon Terry has never heard of pseudanthoma elasticum (PXE), but when she discovers that research into the disease afflicting her children is hidebound by scientific protocol, she sets about changing the system with characteristic zeal.
Encounters and conversations with leftover people occupying leftover spaces and using leftover materials, at home and abroad, led architecture professor Wes Janz to view them as urban pioneers, not victims, and teach him a valuable lesson: think small and listen to those at the sharp end.
The book is aimed at a general audience, although I’m hoping it will particularly appeal to younger people interested in social innovation and social entrepreneurship, and schools, colleges and universities teaching the subject. It fills what I believe is a much-needed gap in the market, one which is currently dominated by books which – often at no fault of their own – give the impression that meaningful change is only possible if you’re an MBA, or a geek, or have money or influence, or a carefully laid out five-year master plan, or all five. Let’s be honest – you don’t need qualifications to change the world.
By highlighting the stories of ten ordinary yet remarkable individuals, and the impact their work is collectively having on hundreds of millions of people around the world, “Rise of the Reluctant Innovator” will show us that anything is possible, planning isn’t everything, and that anyone anywhere can change their world for the better.
“If we can help anyone on their journey, then we should. Whether that be giving advice or a positive critique on an idea, helping raise awareness through blog posts, giving tips on fundraising, making introductions to other projects and people with the same interests, or offering to be a future soundboard as their ideas grow and develop. These are all things I didn’t have when I started out, and using them productively now that I do is one of the biggest contributions I believe I can – and should – make to the future growth of our discipline. Our legacy shouldn’t be measured in the projects or tools we create, but in the people we serve and inspire”
Enabling the Inspiration Generation, December 2009
September 11, 2013 1 Comment
Good mobile data is hard to come by. Much is either speculative, out of date or – if based on more recent research – expensive. And what is freely available is often spread far and wide across the Web. If you’re into mobiles for development then today your life is set to become a lot easier with the launch of “Mobile for Development Intelligence” (MDI), a new open data platform from the GSM Association which aims to educate and unite all who want to harness the power of mobile for good - “Closing Mobile’s Data Divide” - June 2012.
Exactly one year ago I had the pleasure to blog about the launch of Mobile Data Intelligence, at that time the latest in a line of GSMA m4d initiatives designed to help unlock the potential of mobile technology for development. MDI has made great strides during its first twelve months. If closing in on 3,000 registered users wasn’t enough, the site tracks over 100 mobile data metrics – everything from network coverage to mobile penetration – and profiles well over 2,000 products, services and organisations. The site has become a rich, unique and valuable source of baseline data for practitioners, researchers and developers all seeking to maximise the huge developmental potential of mobile technology.
Given my enthusiasm for the GSMA’s commitment to providing access to valuable data and analysis to a broader community of people, I’m excited to start working with the team as part of my return to consultancy to help build further on their early success. At various times during my ten years in the m4d sector I’ve regularly blogged about the challenges of data scarcity, the challenges of measuring impact and ways we can achieve scale – however you define it – and the GSMA is uniquely placed to fill many of these gaps.
Over the next few months I’ll be working with them to build new tools designed to help decision makers identify the right tools and services for their project, use my own experiences in the field – and as a software developer – to provide fieldworkers and practitioners specifically with the kinds of information they currently lack, and think about how the GSMA’s services can be extended to appeal to new audiences.
I look forward to working with the growing m4d team, and everyone at the GSMA, to help further an aim that we all share – to support organisations, educators and innovators the world over, and to help them use mobile technology to its full potential in their social change work, whatever and wherever that may be.
June 26, 2013 6 Comments
“Citizen movements are compelling reforms that were unimaginable only a short time ago. Solutions to today’s challenges involve a complex mix of actors that include governments, nonprofits, foundations, civil society and the business sector in major new ways” – Rockefeller Foundation
This year, the Rockefeller Foundation will be one hundred years old. As part of the celebrations, the Foundation recently launched the Next Century Innovators Awards which seeks to identify the top 100 innovations likely to solve some of the more pressing challenges of the next century. We’re excited to announce that Means of Exchange has made the list. You can read the project profile on the Rockefeller website here, or below.
What is the innovation and how does it address a pressing problem?
We live in a time of great economic uncertainty. Millions of people around the world have lost jobs, homes, businesses, independence and purpose as a result of the current financial crisis, not to mention the many crises that came before it. Millions more face growing uncertainty. The defining feature of a century of globalization is an economic system few of us understand, and even fewer of us have any control over. Over the years the incentives and ability of communities to build resilient local economies has been gradually eroded, leaving us more vulnerable to global shocks.
At the same time, communities, often in the hardest-hit places, have begun independently developing initiatives to strengthen the capacity of local systems to meet local needs. Bartering exchanges, time-banking and buy-local movements exist in increasing numbers, yet they are by-and-large failing to result in systemic change.
Means of Exchange ties together these disparate initiatives, and shares stories of how local communities are fighting back. It looks at how a combination of everyday technologies and human ingenuity can democratize opportunities for economic self-sufficiency and promote a return to local resource use. Its online community brings people together, helps encourage new thinking, builds and scales the use of new tools, and takes a fresh look at the public messaging behind local economic empowerment schemes to make them more inclusive, simple, relevant, fun and engaging.
What existing practices inspired the innovation and how does it represent something new?
Local barter exchanges, time banks and local currencies are nothing new. Most have been around for years, and there are countless success stories out there if you look hard enough. The majority of these pockets of success have remained small in scale, and many only work because a small number of dedicated local activists work hard to keep them going. What’s more, the people that take part are often the ones who are already converted to the cause, or older members of a community already sympathetic to the local agenda.
Means of Exchange sets out to understand why so many existing initiatives fail to replicate and scale, building the community needed to bring in “new blood,” and bringing in the skills required to leverage digital tools that allow for meaningful scale. The online community will highlight approaches it sees working, and tease out the factors that make them succeed. It will look at how social media and mobile technologies might strengthen these activities, explore gamification techniques, and consult experts to understand how activities should be branded and marketed for mass appeal. And at the end, all of the tools, websites and resources developed by Means of Exchange will be openly shared on the website, encouraging further adoption and sharing.
Bringing this community together addresses a critical gap in the majority of current initiatives, giving Means of Exchange the potential to transform a set of isolated activities into an effective and organized movement.
Please describe the social impact to date, as well as potential impact in the future.
During the Summer Olympics in London, Means of Exchange launched its first ‘tool’ – CashMobbers.net – promoting a new and innovative way for people to support local business. Cash mobs are typically organized over social media, encouraging people to meet others at a predetermined local business at a predetermined time, where they all agree to spend a small amount of money.
In just a couple of hours during the launch event at a bookshop in Hackney, London, several dozen people showed up and helped the store hit its highest day of sales for a year. The buzz created by social media drove people to attend, partly out of excitement, partly out of curiosity, partly out of a desire to see something positive happen on their main shopping street. The event was picked up by the Financial Times, Daily Telegraph, Huffington Post and other international media. Since then, regular cash mobs have started taking place across London and other parts of the UK as the idea spreads.
These are the kinds of ideas Means of Exchange seeks to help develop, promote and spread. Whether it’s supporting a local business, buying local goods, helping a neighbor or swapping unwanted goods, it’s crucial that the activities which drive and promote better sharing, support and co-operation are fun, bring in new people, make good use of new technology and serve to educate and inspire the wider community to action.
April 30, 2013 No Comments