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SMS joins battle against human trafficking

January 2010 is National Slavery & Human Trafficking Prevention Month. In this, the nineteenth in our series of FrontlineSMS guest posts, Aashika Damodar – Founder of Survivors Connect – gives some background and context on the challenges of fighting human trafficking, and talks about the impact FrontlineSMS has had on their anti-trafficking efforts

“The telephone is used to connect between the commune, district, or the province and throughout the country. When we didn’t have the telephone, it was very difficult to communicate. I had to send men by boats or bicycles. It would take at least one to five days”
Mr. Khao Phorn, 62, Commune Chief

“There is no electricity in this commune. People use oil lamps, batteries, and dynamos. I recharge my telephone at my mother’s house with a fueled dynamo. Using the telephone is very important to communicate with family or relatives, and is quite cheap. Without the telephone, if we want to visit them, we would spend 40,000-50,000 for transportation each time”
Mrs. Phally, 30

“The Telephone is very important for our society. If there was no telephone, everything would be slow”
Mr. Seng Sareth, 53

“These are just some of the thoughts of people throughout SE Asia on the introduction of mobile phones in their daily life. With mobile phone usage on the rise, our team at Survivors Connect has been brainstorming: “How can such a small but powerful globalized tool of communication be used to address human rights concerns?”. We found it thanks to FrontlineSMS.

RaFH was established in 1993 as a non-profit organization, focusing on the fields of social health science, gender equality, women’s and child rights, reproductive health and family planning and the Northern and Southern most provinces of Vietnam, especially in rural, mountainous and remote areas where ethnic minorities and disadvantaged groups reside. Their mission is to contribute to national poverty reduction programs, deliver primary healthcare in target areas and improve human rights conditions.

Most recently RaFH, along with many non-profits in the region, have seen an increase in the trafficking of young women and children up to China for the purpose of domestic servitude, forced marriage and often times commercial sex and other forms of labor. This has been particularly problematic in the North where the Vietnamese-Chinese border is porous for locals, resulting in regular migration upward.

When the international community on anti-trafficking, as well as several NGOs like RaFH first took notice of this phenomenon, groups flooded into the region to start raising awareness in “vulnerable communities” along the border. Often this entailed skits, presentations, and material handouts that discuss what human trafficking looks like, who is a trafficker, what are popular job scams a trafficker may tell you and how to stop it. Many NGOs were satisfied with this work and were able to tabulate that they reached several hundreds of villagers.

However, this did not reduce incidents of people going missing, or trafficking. What we learned over time was that many of the activities of these NGOs were anti-migratory in nature and in their messaging. Without working with communities and building better education infrastructure, access to proper health care, and skills training, rarely would we be able to stop an individual from leaving their community or village for another job opportunity. Our question then became, how could we make migration safer and stop human trafficking from happening to others? This involves understanding the broader system of human trafficking, and an understanding of everything that happens between points of origin to points of destination.

This brought us to Lao Cai, a border province with Guangxi, China, with two international border gates and several paths by which local people travel regularly, and even daily for work. It is a busy commercial center, also popular for tourism. Lao Cai has 25 ethnic minorities such as the Hmong, Thai, Dao, Tai, Muong to name a few, accounting for 75% of the whole population there. These ethnic minorities have little access to education and major resources. With its geographical features, such as high mountains and remote and widely spaced communities, trafficking in women and children has been increasing. Lao Cai also borders with Ha Khau district in China where there are several brothels receiving victims of trafficking from Vietnam. Up to 2008, it is estimated that 341 women were trafficked up to China for commercial sex, and many more for marriage.

Earlier last year, RaFH held several training courses for 136 representatives of local authorities in the region such as police, health workers, women’s unions, from provincial and grassroots level, owners of hotels, restaurants and more. They were brought together to create what is popularly called (in anti-trafficking circles) “community intervention teams” (CITs), equivalent to US-based human trafficking task forces. They were taught all about human trafficking, major issues unique to Lao Cai and how each of them could respond from their vantage point if a case were to arise. From there, 8 CITs formed, each including about 7 members from the police, justice, health centers, women’s unions and others. Their main tasks are to identify trafficking cases and intervene, rescue and support victims. They also disseminate information in the community to raise awareness about the issue and teach others how to protect themselves from trafficking.

RaFH has created a formal center at the Provincial Lao Cai Womens Union, equipped with computers, books, as well as trained staff to counsel and support victims of trafficking. These types of centers can be found all around the world and prove to be most effective when they use the energy, talent and skills of all types of members in the community, from teachers to social service workers. It is in this space that Survivors Connect found an opportunity to support their CIT through the use of FrontlineSMS.

Why are we calling it Helpline SMS Networks? We’re using FrontlineSMS to coordinate CITs better and equip them with an easy and cost effective tool to respond to the needs of victims and survivors faster than they currently do. Their primary goal is to help victims, survivors and support the healthy functioning of a referral system/alert-response network. To have a well-concerted and coherent strategy to deal with human trafficking, which is mired in complexity, it is essential that all relevant agencies (both state and non-state) act as partners in effort, and are able to use their capacity to respond appropriately to all situations, like gears in proper alignment.

The referral system we’re building (with FrontlineSMS as the core platform) is essentially a network of agencies and individuals that provide support and services for a victim or survivor in a trafficking or unsafe migration situation. By using FrontlineSMS, they go beyond being a normal network – they are becoming a fast and efficient system for communication and information sharing.

So, how does the Helpline SMS Network work?

RaFH Counseling centers operate FrontlineSMS from their in-office laptop. All CIT members are equipped with a mobile phone that is strictly used for the Helpline SMS Network. From their computer, they have contacts organized based on location in Lao Cai, whether they are members of the CIT, or constituents/villages they have done awareness presentations to, health care workers, police, border patrol etc. They regularly send messages to their constituents about human trafficking, alerts on latest activity and cases. Villagers can text back, ask questions, be a part of the dialogue, and report to the CIT if there is an incident of violence, a sudden disappearance of a child, arrival of outsiders into a village, or simply if someone is planning to leave Vietnam.

This information is kept on the CIT’s radar and regular checks are made to see if he/she has made to their destination, or if there may be trafficking involved. If any of the members of the CIT find something in the field, they report their findings back to RaFH. They also use FrontlineSMS to stay in touch with their clients receiving services at the Counseling Center, in order to monitor the progress of every survivor and to ensure their safety in the rehabilitation process. It is these very survivors that also inform the messages, tactics and strategies used by the CITs because they know first hand what trafficking is and what the experience is like.

Below is a summary of the networks core functions:

Helpline SMS: “Ending Slavery one SMS at a Time”

Victim Identification: This aspect of RaFH’s work focuses on victim identification through a combination of community education and awareness-raising activities as well as implementing direct outreach strategies. RaFH collects the mobile numbers of people in their target areas so that they are first point of contact for a potential victim or for an individual wanting to migrate.

Distribute Information: The Helpline SMS network regularly sends mass texts to their target communities about latest trafficking cases, popular scams, offers a trafficker may make, and information about events and resources in their area.

Victim Services & Protection: Once victims are identified and out of his/her situation, they immediately present a wide variety of service needs. An adequate response to these needs requires a comprehensive service program including the power and skills of law enforcement, social service providers, health care workers and human rights advocates. These very people make up the CIT/SMS Network. When an individual or client is in some emergency situation or needs assistance either going to the hospital, police, or even a courtroom, he/she can contact the SMS Network or CIT to get that support.

Referrals: Lets the CIT/network know that a client is on his/her way for help and communicates the nature of the problem. Referrals can be for medical care, a legal advocate, police or anyone with the relevant skill set in the network.

Status Update: Allows CITs to stay in touch with individual clients/survivors and support them through the rehabilitation process.

Support Groups: The network connects survivors and clients receiving care at the counseling center with others and provides information on location for meetings and resources.

Campaigns: RaFH soon plans to use FrontlineSMS to run formal campaigns and surveys to determine how effective their services/quality of care is.

We have learned a lot about both human trafficking and the power of community-based approaches in combating modern-day slavery. By establishing a set of links between existing available resources and services, the system is regularly highlighting new gaps in services and allowing the network to improve. Overtime, its built-in “self improvement” character will help us understand why unsafe migration and trafficking occurs.

Thanks to the power of FrontlineSMS, we can build more effective human rights networks that cost little, deliver results, and combat trafficking better than we have ever seen. This software provides timely access to services, channels of information to those that need it, migrants, potential victims as well as agencies trying to serve them. We hope to replicate this model in other countries where rural trafficking is a great problem and hopefully make a serious stab at slavery in our lifetime“.

Aashika Damodar
Founder
Survivors Connect
www.survivorsconnect.org
Follow us on Twitter: @sconnect

January 24, 2010   55 Comments

Mobile Design. Sans Frontieres.

Although I find myself intrigued by the convergence of computer science, human computer interaction (HCI) design and international development, it’s not often that I find myself in a room of experts. They’re just not places I tend to mix, most likely because I have no professional IT qualifications, let alone a computer science degree, and I’ve done most of my own software design off-the-cuff, much to the dismay of people who hoped there was a robust process behind it.

Last August I got my first taste of the very real challenges that the computer science world faces when it comes up against the equally real challenges of international development. The meeting – convened at UC Berkeley – was an eye-opener for me to say the least, and as I left I blogged about how thankful I was that it wasn’t me who had to come up with the answers. You can read that post here.

A little later in the year I was invited to speak at the First International Workshop on Expressive Interactions for Sustainability and Empowerment, held at one of Vodafone’s London offices. The topic of conversation was similar, but here the focus was on how to build mobile tools that work in difficult, challenging, ‘foreign’ environments. Following my talk I was invited by the Editor of Interfaces, John Knight, to contribute an article to the next edition of their magazine.

For the article I teamed up with Joel Selanikio, co-founder of DataDyne.org and the creator of the EpiSurveyor mobile data collection tool. It made sense working with Joel for a number of reasons. Not only have I known and admired him and his work for some time, but Joel is first and foremost a paediatrician. For him – like me – understanding the problem takes priority over the technology, consideration of which should always come last. FrontlineSMS and EpiSurveyor have both evolved from time spent in the field – observing, experiencing and understanding before designing, developing and building.

You can read our thoughts on the process – “Ten things you might want to know before building for mobile – in the current edition of Interfaces magazine (PDF, 2.5Mb).

For further posts on the subject see the “Mobile applications development” section of this blog, which includes a 10 minute video on the topic.

January 10, 2010   32 Comments

Ushering in the Advisors #3: Tess, Renny

Following the launch of the FrontlineSMS Advisory Board late last year, we’re honoured to announce news of our latest two appointees – Tess Conner and Renny Gleeson. Tess and Renny join previous recruits Larry Diamond, Jenny AkerJan Chipchase and Erik Hersman.

Rather than formulate a general board of Advisors, we’re trying to be strategic by appointing individuals in areas we consider key for the ongoing success and growth of the project. Tess and Renny fall into the branding/public relations category – clear communication and positioning will be increasingly crucial as we continue to build and deploy non-profit facing mobile services. In addition to their professional expertise, both have a strong interest in ICTs and their impact around the world. Tess has already spent the past year helping us with press and outreach, and Renny has been instrumental in the exciting – and path-breaking – branding work carried out on FrontlineSMS and the growing family of related projects.

Tess is an independent Communications Executive leading consultations which involve global community investments and social initiatives. With experience living and working in the developing world, she’s developed a great deal of passion and understanding around on-the-ground realities faced by rural communities, and the potential of the right technologies in the hands of these communities. Recently with Cisco Systems, her drive is to understand issues concerning technology’s role in education and economic development. She graduated with a Masters in Global Media and Postnational Communication from the School of Oriental and African Studies, University of London, and is an avid surfer.

Renny has worked all sides of the interactive marketing space from client, to agency, to publishing/sales, beginning his “career” as an animator and game designer creating online and CD-ROM games, before helping to found Saatchi & Saatchi’s Darwin Digital company in 1997. He was later recruited by the National Basketball Association to be their Senior Director of Global Media and Interactive Marketing, where he created mobile programs and programming, oversaw fantasy game-related syndication revenue and developed interactive platforms for NBA corporate partners. Renny has since found his spiritual home at Wieden+Kennedy (W+K) as their Global Director of Interactive Strategies, where he shapes client vision on the “brave new digital world”.

We’re incredibly excited to be able to draw on the considerable experience of our new Advisory Board members, each of whom will help steer and direct our technical, marketing and organisational development. With software downloads now approaching 5,000 and the imminent launch of a number of new initiatives, not to mention the emergence of new spin-off organisations such as FrontlineSMS:Medic and FrontlineSMS:Credit, there’s without doubt plenty to be getting on with.

The Board of Advisors will all be profiled on the FrontlineSMS website once all appointments have been made. The final two will be unveiled in the coming weeks.

Welcome Tess and Renny! \o/

January 6, 2010   9 Comments

New year, new funding, new release

We may only be a couple of days in, but 2010 is already promising to be another exciting year. After twelve months of steady growth (and one which saw us regularly exceed our limited technical capacity), late last month we were pleased to secure significant new funding. A $150,000 grant – our first from the Rockefeller Foundation - will allow us to increase the size of our FrontlineSMS developer team and better service the growing needs of our user, partner and developer communities. A huge thanks to Rockefeller for their support. \o/

The revamped version of FrontlineSMS – originally funded by the MacArthur Foundation in 2007/2008 – has only been available for just short of 18 months, but we’ve already put out two significant upgrades, with a third imminent. Each of these has been shaped by user feedback and requests for new features, all co-ordinated through our active and growing online Community, probably one of our greatest achievements. The latest release includes new language support, a mapping module and extended ability to connect external software applications.

Over the past few months we’ve also been quietly working on a new SMS-based initiative with partners Wieden+Kennedy, Accenture Development Partnerships (ADP) and the GSM Association. Technical development on this Hewlett Foundation-funded project – which will solve one of the biggest challenges faced by many grassroots mobile initiatives – starts next month. More news on that, and the new FrontlineSMS release, soon!

January 4, 2010   58 Comments

Blog it, Kenny: Most read posts of 2009

After months – maybe years - of badgering by good friend Erik Hersman (he of White African fame), late last December I finally moved my blog over to WordPress. I actually began blogging in February 2006, but started with a plain-old HTML page on the kiwanja website. Shortly after I moved over to Blogger before finally seeing the light and moving to the king of blogging platforms. (Erik – you were right).  :)

It’s been great seeing the readership grow, and with a neat calendar year of invigorated blogging behind me I thought it would be fun to throw together a list of the top twelve most read posts of 2009. These posts are the most read, rather than most popular (usually measured by number of comments, Tweets, etc):

1. Bones for mobile phones (1466 reads)
2. Anthropologists! Anthropologists! (946 reads)
3. A mobile database that brings it all together (806 reads)

4. The making of an SMS icon (727 reads)
5. The Million Dollar Homepage (639 reads)
6. Dispelling the myth? (603 reads)

7. Time to eat our own dog food? (564 reads)
8. Mapping medicine availability via SMS (547 reads)
9. FrontlineSMS: Now with Forms (540 reads)

10. Step inside the laptop bank (538 reads)
11. Grameen’s AppLab comes of age (533 reads)
12. Radios. Batteries. Solar. Implications (529 reads)

And three personal favourites which didn’t make it to the list:

13. “Inappropriate” appropriate technology?
14. Why does this picture trouble me?
15. A glimpse inside social mobile’s long tail

Interesting that three of the top six posts are anthropology-related (as is one of my favourites). Anyway, happy new-year-blogging to everyone! Thanks for reading. Here’s to 2010!

December 30, 2009   17 Comments

Information into action: Africa and beyond

Two organisations I’ve had the pleasure of working with – Tactical Tech and Fahamu – have independently announced the release of a film and a book which cover different aspects of non-profit digital activism. Both are well worth a look.

Info-activism.org – a Tactical Tech initiative – explores how rights advocates “use information and digital technology to create positive change”. Actions are broken down into 10 tactics which, through the site, provide original and artful ways for rights advocates to capture attention and communicate a cause (see video, above). The website includes a 50-minute film documenting inspiring info-activism stories from around the world and a set of cards, with tools tips and advice to help people plan their own info-activism campaigns. Further details of the launch are available on the BBC News website.

Turning to more traditional media, Fahamu/Pambazuka have published a new book – SMS Uprising: Mobile Phone Activism in Africa – which provides “a unique insight into how activists and social change advocates are addressing Africa’s many challenges from within, and how they are using mobile telephone technologies to facilitate these changes”.

The book is essentially a collection of essays by people engaged in using mobile phone technologies for social change, and it provides an analysis of the socio-economic, political and media contexts faced by activists in Africa today. The essays address a broad range of issues including inequalities in access to technology based on gender, rural and urban usage, as well as offering practical examples of how activists are using mobile technology to organise and document their experiences. Contributors include friends Sokari Ekine (Blacklooks) – also the editor – Amanda Atwood (Kubatana.net), Juliana Rotich (Ushahidi), Christian Kreutz (Crisscrossed.net) and others.

Congratulations to everyone at Tactical Tech and Fahamu on their initiatives, both of which provide valuable contributions to a growing body of literature on digital activism. Thanks also for the invitations to contribute – an honour and a pleasure!

December 21, 2009   44 Comments

Fishing meets texting in Banda Aceh

We continue our recent agriculture theme in this, the eighteenth in our series of FrontlineSMS guest posts. Here, Teddy Syahputra – a System Consultant at the UN Food and Agriculture Organisation (FAO) in Banda Aceh - talks about their use of the software, and how it is set to underpin a new nationwide SMS service in the country

“The Food and Agriculture Organisation (FAO) of the United Nations in Banda Aceh (Indonesia) have been using FrontlineSMS for over two years, and recently it was deployed in a pilot project concentrated on the needs of local fishermen. Following the success of this early pilot, we are now implementing a nationwide project called Fish Marketing Information System (FMIS) to support the development of conducive and fair trade practices for economically competitive fish products from Aceh in the local, national, regional and international markets.

Image courtesy FMIS

The price information is processed by a computer-based system (primarily a website and MySQL database) using FrontlineSMS as the SMS gateway. Fish price information is being disseminated to fisherfolk, fish farmers, traders, processors and government agencies through a combination of SMS, local radio, the project website and local newspapers.

For the data collection we developed our own software – called “Enumerator” – and we provide each of the collectors with a handset with the software pre-installed. The software is easy to use, allowing the operator to insert the species name and the prices in pre-defined fields. “Enumerator” then binds the data into an SMS, which is then sent to FrontlineSMS for processing and passing into the database. Integration and implementation was easy thanks to FrontlineSMS’ powerful ‘keyword’ functionality.

FMIS and FrontlineSMSThe next phase of the project is to implement FrontlineSMS/FMIS throughout other provinces in Indonesia, but this time the Indonesian Government will be handling the SMS gateway in each province, and the local website.

This project has already helped hundreds of people in Indonesia, with many more to follow. FrontlineSMS has been invaluable in helping us achieve this. Not only is the software free, but it is incredibly easy to use – we downloaded it and had it working ourselves in no time. This ease-of-use is also essential if other districts are to be easily able to replicate what we have done here”.

Teddy Syahputra
National Information System Consultant
Food and Agriculture Organisation of United Nations
Banda Aceh, NAD – Indonesia
www.fao.org

December 15, 2009   35 Comments

ICT, emergencies and conflicts

Following their recent examination of the mHealth landscape, the UN/Vodafone Foundation partnership today turned their attention to a new topic – New Technologies in Emergencies and Conflicts. The new study, available for download on the UN Foundation website, examines how authorities and humanitarian/aid organisations balance the opportunities and challenges of exploiting different technologies at key stages during the timeline of a crisis.

The report provides a useful overview of the topic, and gives a number of good examples of how social media tools are being deployed on the ground in emergency and crisis situations. The report also highlights a number of mobile-related tools and services – including FrontlineSMS and Souktel - and provides a number of examples of how Ushahidi has been deployed in trouble spots around the world.

Update: Release of the report was also covered on the BBC News website – check out “Aid agencies must use new tools” for more.

December 10, 2009   25 Comments

Mountain-top texting for charity

In the seventeenth in our series of FrontlineSMS guest posts, Laura Hartstone – one of the organisers behind the “3 Peaks 3 Weeks” Challenge – talks about their plans to use FrontlineSMS to provide daily climbing updates to supporters around the world via SMS

The 3 Peaks 3 Weeks Challenge is an annual all-female climbing event which aims to summit three of Africa’s highest peaks in less than three weeks raising money and awareness for the three peak issues currently facing Africa; environment, education, and health.

The challenge is organized in partnership with Save the Rhino International (SRI). They help with event management and logistics as well as collecting and distributing raised funds to the three pre-selected non-profit organisations in Africa.

Photo courtesy Laura Hartstone

3 Peaks 3 Weeks provides an opportunity for women around the world to experience the diverse culture and beauty of East Africa while contributing to ongoing development efforts. To date the event has raised over half a million dollars. On January 9th, 2010 the third annual team will take on the challenge. Eleven women from Canada, USA, UK, Australia and Ireland will unite in Africa. The task will be difficult – and their effort, monumental.

Over the past year the team has held events, fundraisers, and walked the streets of their hometowns seeking donations to support grassroots initiatives in East Africa. Even during the current economic hardships, they have managed to raise over $100,000. With passion to help make poverty history, and outstanding commitment to social responsibility, these women are inspiring people around the world.

The 3 Peaks 3 Weeks team will now use FrontlineSMS to stay in touch with supporters, friends and family while on the mountain. The team will carry a mobile phone and send a LIVE update via SMS to base camp. From base camp, the SMS will instantly reach supporters around the globe using FrontlineSMS’ ‘auto-forward’ functionality. Hear which girls are getting altitude sickness, who can’t sleep at night, what food they are being served, and when they make it to the summit! You can subscribe to the live updates by texting the word CLIMB to +255 688 905 872. You will get an automated reply either immediately, or within a day or two, confirming your subscription! Thanks.

More information is available here:

The “3 Peaks 3 Weeks” website: www.3peaks3weeks.org
More on live updates: http://3peaks3weeks.wordpress.com
Contact me: laura@3peaks3weeks.org

December 10, 2009   26 Comments

Mechanics vs. motivation: The two faces of social innovation

It’s been a busy and interesting few weeks, and I’ve met many people interested in many of the subjects which also fascinate me – entrepreneurship, social entrepreneurship, innovation, Africa, mobile technology and appropriate technology, among others. Being on the road is my equivalent of the town hall meeting, of door-to-door canvassing. It’s a great way – maybe the only way – to stay connected with the grassroots and meet the up-and-coming innovators of the future. I’m beginning to realise I enjoy speaking much more outside tech circles than within them. We need to introduce social mobile to new audiences, after all, rather than continually preach to the converted.

So, what am I learning from all of this? Most of the younger people I meet want stories. Sure, they want to know some of the theory, a little about the technology. But what resonates more than anything is the background to our tools and where we get our drive and motivation from. They want to resonate, to feel closer to the possibilities and potential, to see themselves in our shoes. They want to walk away with “Well, they did it. Why can’t I?”.

This was most apparent during talks to students and faculty at Mills College, the University of San Francisco, Santa Clara University and Stanford, all packed into a three week marathon trip to the West Coast at the end of last month. What struck me were the two approaches I often witnessed to spreading the ‘innovation’ and ’social entrepreneurship’ message. While one seems to focus on mechanics, the other focuses on motivation. Let me explain.

Click for Twitter

One or two of the events I recently attended have focused on the mechanics of innovation and entrepreneurship. This world centres on business models, the quest for data, for metrics and an obsession on measuring impact. Lots of tables, numbers, graphs, theories. The very things which score low on most people’s motivational scale. This quote, from Aaron Sklar at IDEO (which I tweeted from the conference), sums up the downside of this approach perfectly.

There certainly seems to be a mismatch between the way social innovation is taught, and the realities of how most social innovators innovate. The ‘a-ha’ moment innovators-to-be hear about is rarely the discovery of a new metric, or a new business model, or a new way of presenting or collecting data. It’s the realisation that a problem can be solved, and solved in a new way. These answers often come by doing and experiencing, being out in the field, and there are almost always stories behind why the person was there, sometimes how they got there, and what they suddenly saw which gave them their big idea.

If I’m totally honest, I find the mechanical approach a total turn-off. It grinds me down and saps any enthusiasm I have for technology and innovation. That’s not to say it’s not important – it’s vital, in fact – but you can always figure out that stuff later, once you have your big idea. No big idea, no need to worry.

Innovation and entrepreneurship start with passion, so we ought to focus more on that. We can help by speaking about our own interests, passions and stories – which most of us have – and less on the mechanical stuff (some of which, incidentally, includes the actual technology we’ve invented). This is why, I think, people tend to resonate more with individuals who succeed, rather than bigger organisations. Take the Tech Awards last month. Over a dozen people - not companies – who have found a way to make a difference. The celebration of their achievements would have been less remarkable if they’d all been housed in resource-rich environments. Innovation out of scarcity is what seems to really excite people.

Al Gore at the Tech Awards. Photo courtesy godutchbaby on Flickr

Al Gore spoke at the Tech Awards gala. After a thirty minute speech not a single person could doubt his passion and commitment to the climate change cause, whether or not you agree with him. And hardly any mention of the intricacies of the science. This was a motivational speech if ever there was one. Somehow, if he’d focused on the mechanics I doubt he’d have had half the impact. Al Gore has taken a complex subject and made it accessible, and that has to be one of his major achievements.

We need to do the same with entrepreneurship, social entrepreneurship, technology and innovation. These subjects need to be demystified, and we need to put passion back where it belongs. And, in my mind, that’s ahead of just about everything else – business models, graphs and metrics included.

[Related post: "Enabling the inspiration generation"]

December 7, 2009   96 Comments