Two years ago Nokia had a global smartphone market share of around 29%. That number has fallen to around 3% today, despite the smartphone market more than doubling over the same period. Nokia’s CEO, Stephen Elop, bet the family silver on a Windows-based strategy and gave it two years to pay off. Well, two years have passed and sales of 4.4 million Lumia’s have disappointed analysts and markets, and likely him.
But it’s not all bad news. In the same period Nokia sold almost 80 million ‘dumb phones’, down on the previous year but clearly a market where they remain strong. What are the chances Nokia will drop it’s Windows strategy and put everything into lower-end devices for emerging markets? The Asha is doing pretty well there, and may be it’s saviour. Telecom TV have a great analysis of Nokia’s options – “Is Asha the future for Nokia?” – which you can read here.
Big tech companies have made embarrasing U-turns before. In 2011 Hewlett Packard announced it was going to sell its PC and tablet manufacturing units only to change it’s mind later. And last summer Apple decided its withdrawal from the EPEAT environmental ratings scheme was probably not all that clever and decided it wasn’t going to leave after all.
Nokia look like two businesses at the moment. At the high end of the mobile market they’re clearly struggling with little to cheer about. At the low to medium end they’re in a totally different position. Overall, Nokia are struggling, and it’s sad to see. If they’re to survive they may need to be brave. Perhaps a U-turn is what they need. And if they decide they need one, they won’t have been alone.
m-Pesa? m-PESA? mPESA? MPESA? mpesa? Putting the actual spelling to one side for a moment, there can be few more talked about yet least understood mobile services than M-PESA (yes, that’s how you’re supposed to spell it. I think). Misunderstanding, misinformation and, in some cases urban myths abound – everything from its roots and implementation to the percentage of Kenyan GDP now passing through the service. Despite this, M-PESA has come to dominate discussions in the ICT4D and m4d communities (despite arguably not being a development tool at all. But that’s another debate).
M-PESA has become so dominant, in fact, that we’re now at the stage that in increasing numbers of meetings, workshops and conferences I attend, any talk of it is banned.
M-PESA is an undeniable Kenyan success story, but not for the reasons many people think. The technology component of M-PESA was developed far away in Cambridge, England (my home town) with UK Government and Vodafone money. M-PESA is not a Kenyan or African innovation if you measure it in technology terms. But technology is often the easy bit, and what does make M-PESA a Kenyan success story is its implementation. Key ingredients like graft, determination, luck, naivety and a receptive population starved of any meaningful access to bank accounts or financial services created a perfect storm for the launch of the service. A storm, let’s remember, which is yet to hit other countries with the same intensity, many of whom have struggled to adopt M-PESA or related platforms as successfully. So far, anyway.
The very idea for M-PESA is also disputed. Despite the technology being developed in the UK, some believe that it was indeed a Kenyan who had the original idea. This “Is M-Pesa really Kenyan or British?” post on humanipo goes into a little further detail. You could argue that none of this really matters, of course. Another debate.
On top of all that, barely a week goes by when my Twitter stream isn’t hit with a claim that 10%, 25% or even 50% of Kenya’s GDP passes through M-PESA. The number – whatever it is – is astonishing. The one I’ve quoted more recently is “50% by the end of 2013” – heard at a conference in Amsterdam last autumn. I have no idea whether it’s right or not, but going by the percentage range in the tweets very few other people are either.
If, like me, you think it’s time to debunk some of these myths and inaccuracies and get the inside story of how M-PESA came about, then we’re in luck.
A couple of weeks ago Chris Locke, Managing Director of the GSMA Development Fund, gave me a copy of a book I didn’t know existed. “Money, Real Quick: Kenya’s Disruptive Mobile Money Innovation” is a great read if you’re one of the few people new to M-PESA, or you’re one of the majority who thought you knew it. The book covers everything from the seed of the idea, the importance of the human network of M-PESA agents (often forgotten in the technology-dominated discussion), what mobile money means to Kenya’s finance and banking industry, it’s impact, and what the future may look like. The book also touches on innovation more broadly, and how M-PESA speaks of the new-found appetite for innovation in the country.
I’m not sure if this book did come out in 2012 as Amazon claims, but regardless it’s incredibly useful if you think, after six years, it’s time to meet the real M-PESA. If you do you can find it on Amazon here.
One of the most interesting comments I’ve read for while came in this article by Andrew Zolli for the New York Times, written in the aftermath of Hurricane Sandy late last year:
Today, precisely because the world is so increasingly out of balance, the sustainability regime is being quietly challenged, not from without, but from within. Among a growing number of scientists, social innovators, community leaders, nongovernmental organisations, philanthropies, governments and corporations, a new dialogue is emerging around a new idea, resilience: How to help vulnerable people, organisations and systems persist, perhaps even thrive, amid unforeseeable disruptions. Where sustainability aims to put the world back into balance, resilience looks for ways to manage in an imbalanced world.
Having spent a large part of my career working in and around environmentalism and conservation (see an earlier post on lessons learnt in primate conservation), a reality-check of ‘sustainability’ is something I’ve had on my mind for a while. With its arch enemy – population growth – driving ever-upward, I’ve often wondered whether we’re just stalling for time or delaying the inevitable. The problem with this school of thought, of course, is that it’s considered by many to be defeatist, particularly by those in the actual business of conservation and environmental protection.
Technology allows us to stretch the limits of what’s possible – grow significantly more food per acre, or live in climates we were never meant to live in – all activities which make us feel comfortable about the world and the places we live within it. Much of this technology has become invisible. We no longer think about the innovations that allow us to grow more, or healthier, food. Or those that get electricity to our homes, or the satellites that help get cars and planes from A to B. It’s only when we don’t have access to these things that we suddenly realise how exposed and dependent we are on them. Surviving technological meltdown is the subject of a wide number of books, including the aptly-titled “When Technology Fails” by Matthew Stein.
The environmental movement (which is to all intents and purposes linked to sustainability) is around forty years old. Its birth is widely linked to the publication of Rachel Carson’s “Silent Spring“, her seminal book which argued against the increasing use of pesticides in farming. Unsurprisingly, it wasn’t hugely popular within the ranks of the chemical industry, but it did spur the birth of grassroots environmentalism which in turn lead to the creation of the US Environmental Protection Agency (EPA). If pesticide use continued, Carson argued, Springs of the future would be void of bird life, amongst others (hence the title).
In another of my favourite books, “Collapse: How Societies Choose to Fail or Succeed“, Jared Diamond graphically illustrates what happens to communities and civilisations which live beyond their means. We can learn a lot from history, but today not enough of us are listening. Our world population of over seven billion is already two to three times higher than what’s sustainable and, according to the World Population Balance website, recent studies have shown that the Earth’s resources are enough to sustain only about two billion people at most European’s current standard of living. In short, we’re in trouble.
During a recent talk at Pop!Tech I highlighted two things that I thought needed to change. First, we need to get people to listen and take interest, but not in the way the wider non-profit movement has historically tried to get us to (i.e. guilt-based education). Second, we need to rethink our relationships with local business, local resources, and each other. You can watch that ten minute talk below, and find out more of what we’ll be up to on the soon-to-launch Means of Exchange website.
As I admit at the start of my talk, I have more questions than answers right now. But I do know that, with the current economic climate, conditions are better than they’ve ever been to get people to rethink their relationship with money, resources and each other. These may not directly impact the environmental or sustainability agenda, but the secondary benefit of people making better use of the human, social, financial and environmental capital around them almost certainly will.