Stepping up. Stepping out.

A while back I took the plunge on LinkedIn and started sharing posts about the war in Gaza, hitting ‘Like’ and ‘Share’ and thinking I might in some way be doing something useful. At the very least I was speaking up, something many people also on LinkedIn seem afraid to do. (Refusing to stay silent on issues that matter is something I’ve previously written about here).

But honestly? I’ve reached a point where posting feels hollow when people are dying and suffering on such a massive scale.

The statistics are hard to ignore, yet many people seem to manage it. Over 65,000 dead, children starving, entire communities displaced, whole villages raised to the ground, members of the press gunned down or blown up by the hundred.

I can’t shake the feeling that my comfortable screen-based outrage isn’t enough anymore – if it ever was.

I now realise I need to do more than just call out the death and destruction. So I’ve decided to start offering my skills completely free of charge to any legitimate Israeli or Palestinian organisation working on Gaza relief, Palestinian humanitarian causes or broader justice initiatives in the region.

I’m not looking for recognition, or for social media content. I’m not even sure what impact I might have. But I do know that if I have skills that could help get even a slither of aid where it’s needed, or help amplify minority voices, or support organisations doing real work on the ground, then I should.

Sitting on the sidelines isn’t an option anymore. So I’m now ready to help with:

⦿  Creative, engaging content for campaigns, websites, newsletters
⦿  Storytelling and creative writing
⦿  All-things social purpose, start ups and social impact
⦿  Proof-reading, copy editing or sense-checking reports or papers
⦿  Strategy conception and development
⦿  Coaching and mentoring
⦿  Technology support, and advice on innovation
⦿  General encouragement and support

There’s more on what I can offer on my coaching site here.

If you’re working with an organisation that could use help, or know of reputable groups that need the kind of expertise I could provide, please reach out – or like or share this post. I can be reached on heretohelp@kiwanja.net

Help me channel my frustration into something that actually matters.

Thank you.

Live Aid @ 40

It’s not often you can pinpoint the precise moment in time that your life moved in an entirely different, and unexpected direction. For me, 13th July 1985 – probably around midday – was that moment. I remember it well.

Live Aid that summer has come under intense scrutiny, particularly over recent years, accused of oversimplifying the Ethiopian famine and failing to address the complex political and structural causes of the crisis. In particular, critics argue that the event promoted a ‘white saviour’ complex. Many of these accusations are fair, but not all.

What follows is an extract from my latest book, The Pursuit of Purpose, where I share what, back at the time of Live Aid, was a desperate search for purpose and meaning in my life. I owe a lot to Live Aid, faults and all.

“It took a global music event, of all things, to give me what I was missing. At precisely noon one hot Saturday afternoon in July 1985, Live Aid kicked off with Status Quo’s aptly-named ‘Rocking All Over The World’, signalling the start of one of the largest and most ambitious live music concerts and global fundraising events ever held.  As I settled down to watch the opening of the show, little did I know how significant this day would turn out to be in my life. Over the previous two years a famine of biblical proportions had gripped Ethiopia, the worst to hit the country in over a century. These were pre-World Wide Web days and incredibly the famine, which was estimated to have impacted seven million people and killed another one million, had been kept largely hidden from view by the Ethiopian government. Described as ‘the closest thing to hell on earth’ by BBC reporter Michael Buerk, it was his report and film, the first by any journalist, which drove home the severity of what was happening and spurred a massive UK and global humanitarian response.

After watching Michael Buerk’s report, pop stars Bob Geldof and Midge Ure quickly mobilised two dozen fellow musicians and, in a single day in November 1984, recorded ‘Do They Know It’s Christmas?’, a hugely successful charity single released to raise urgent funds for the famine response. It became the fastest-selling UK single (it has since been overtaken by Elton John’s 1997 ‘Candle in the Wind’, a tribute to Lady Diana), selling a million copies in its first week alone and hitting the top of the charts in 14 countries, including the UK. The summer Live Aid concert was conceived as a follow-up to the Christmas single and, at its peak, boasted a global audience of almost two billion people in over 150 countries.

And sitting uncomfortably at home on Five Oaks estate, I was one of them.

My immediate reaction that day to stories and images of poverty and famine was one of shock, horror, embarrassment and guilt. Up until then I’d been largely focused on my own little world and, I hate to admit it, I poorly understood life for other people in other places. Jersey can do that to you. These days we have little excuse for not paying attention given the rise of the World Wide Web, online news and social media. Back in the 1980s, news occasionally bubbled slowly up out of the ground. There was no such thing as ‘breaking news’ that you could follow. Instead, an event would often come straight out and hit you like a ton of bricks. One minute there was no famine, and the next minute there was, and a biblical one at that.”

Time to get my feet dirty?

I’m old enough to remember the euphoric tech-optimism of the mid-2000’s, a time when the Internet and mobile technology were blazing a trail across much of the developing (read: offline) world. Soon, the argument went, everyone would have a voice and that could only be a good thing for human rights, democracy and economic empowerment, to name a few.

And for a while it was. But not so much now.

I was incredibly fortunate to get caught up in what was fondly known back then as the ‘mobile revolution’. As long ago as 2003 – that glorious Nokia-dominated pre-smartphone era – Richard Burge and I carried out research in an attempt to capture and document how phones were being used across Sub-Saharan Africa, and what lessons could be learnt from that use. Most of the evidence was anecdotal, and it’s funny to think that one of our conclusions was that mobile phones had potential for conservation and development work, but whether or not they would reach it was unclear. I still refer to that time as a ‘golden age of discovery‘, one where you could fit everyone innovating around the technology into a small room, and where you could try almost anything in the knowledge that it had likely not been tried before.

Of course, those days are long gone. And so has all that optimism.

We all know you can’t blame the technology for how people choose to use it. Mobile phones and the Internet have clearly revolutionised communication and access to information, but their widespread use has also contributed to the erosion of democracy and societal cohesion, particularly over the last 15 years. The rapid spread of misinformation, polarisation through algorithm-driven echo chambers and manipulation of public opinion via social media have weakened trust in democratic institutions and fragmented communities. The evidence is all around us.

Dumb phones, once occasional tools of convenience, have become smart and are now constant companions, contributing to rising levels of anxiety, attention disorders and feelings of isolation, especially among young people. Today’s always-on culture, social comparison and digital overload have created a mental health crisis as we struggle to disconnect from a world designed to keep people scrolling rather than reflecting, connecting or engaging meaningfully in civic life.

Steve Jobs launching the original iPhone in 2007

But we are where we are. And it could have been so different. Jonny Ive, designer of the iPhone, has publicly acknowledged the down side of one of his greatest triumphs. ‘Humanity deserves better‘, he says. And it does.

My contribution to the ‘mobile revolution’ was the founding of kiwanja.net and the creation of FrontlineSMS. I always did my best to take something of a back seat, to remain relentlessly focused on the end user and to provide tools and access to information and resources that helped social and environmental activists do their own work better. It’s with fondness that I remember a conversation I had with the marketing team at National Geographic when I won my Explorer Award in 2010. I was asked for photos of me in the field working with FrontlineSMS users, and I didn’t have any. Users took the software and did all the work themselves, I told them, without needing me to get in the way. I remain convinced that this is why it worked so well, and the reason it created genuine empowerment and excitement.

That approach seems less compelling today and, as I look back exactly 20 years on, it feels like time to figuratively ‘come in from the cold’. Remaining quiet or passive (or whatever you want to call it) doesn’t really cut it anymore as so much crumbles around me. The big question, of course, is what to do. What might make a difference? How might I contribute? Is it even worth trying? I could easily write a book about all the things that trouble, anger or upset me, but there are probably five that spring immediately to mind.

The erosion of US democracy
Increasing political polarisation, attacks on voting rights, disinformation and the undermining of democratic norms have placed the US under serious internal strain, with global implications for us all.

The ongoing crisis in Palestine
Decades of occupation, repeated military conflict and a deepening humanitarian catastrophe have left millions of Palestinians without security, rights or hope, raising urgent questions about justice, statehood and international accountability.

Buildings hit by Israeli airstrikes, Gaza (Photo: Hatem Moussa)

The climate emergency
Extreme weather, rising sea levels, biodiversity loss and worsening climate-driven inequality threaten global stability. Despite overwhelming scientific consensus, political inaction continues to delay any kind of meaningful progress.

The global migration and refugee crisis
War, climate change, economic collapse and persecution are displacing millions worldwide. Yet the response from wealthier nations is often defined by border walls, detention centres and xenophobic policies rather than compassion or responsibility.

The rise of authoritarianism and digital surveillance
From China to Hungary to parts of Africa and Asia, autocratic regimes are consolidating power, often using digital tools to monitor, censor and suppress dissent. This trend threatens human rights, freedom of expression and global democratic norms.

I’ve been fortunate to have built more than enough social capital over the years, and much of it continues to fuel the work I do today. But despite a life largely spent trying to doing good, it no longer feels like enough. Boots on the ground might be a more appropriate response, causing ‘good trouble’ as US Senator John Lewis described it. “Speak up, speak out, get in the way. Get in good trouble, necessary trouble, and help redeem the soul of America” was his civil rights rallying cry.

What it boils down to, at the end of the day, is what we have to lose by taking action, and whether we’re prepared to do it. Throughout history many people have paid the ultimate price for standing up for what they believe in, for getting their boots on the ground. What could I possibly lose for standing up and speaking out compared to those who have given their lives?

Plenty of things keep me awake at night, in particular a sense that I’m not doing enough. Having young children who will inherit this mess doesn’t help. But not knowing what to do is only a part of it. We can always start by speaking up.

So that’s where I’ve decided to start. beginning with this post today. Who will join me?

One day

If there was ever the time and the place for a book, this is that book and this is that time.

It’s no exaggeration to say that I was a different person before I started reading it. Powerful doesn’t come close. Whatever your views on what’s happening in Palestine (and, indeed, in many other parts of the world) you really should read this.

I bet you won’t be the same either.

You can read more about ‘One day, everyone will have always been against thishere.