[Appropriate] technology. It’s not the fact that it runs on low-end devices, or the latest Android phone, or is platform independent, or seamlessly connects with the “cloud” or the rest of the solution ecosystem, or that it has the smartest user interface ever designed, or that it meets recognised data compatibility standards. It’s whether or … Continue reading Missing the point?
Tag: focus
Social mobile and the long tail
Erik Hersman at White African talked about it. The Economist also recently talked about it. And Tactical Tech are talking about it. Three commentators and a common theme, even if they don’t realise it. What am I talking about? Social mobile’s long tail, that’s what. So, why the long tail? Well, it goes something like … Continue reading Social mobile and the long tail
Pledge…
… because sometimes it’s good to remind ourselves