Innovation out of necessity is alive and well

(This article first appeared on the Virgin website as part of their special feature on innovation and disruption. The original post can be read here).

While much of the West debates the pros, cons, merits and current state of technological innovation, innovators in the developing world just get on with it. And they’ve never been so busy. Innovation out of necessity is alive and well, and on the rise, according to Ashoka Fellow, Ken Banks.

For many of us, innovation is the iPhone, iPad or pretty much anything that comes from today’s high-tech production line. It’s the latest phone, laptop, smart watch or passenger aircraft, and it’s designed to make things easier, quicker, more convenient and, in some cases, just more fun. We rarely question why we feel we need the latest and greatest, why we change our phones every year, or even what the drivers might be for all these high-tech innovations. Who, for example, decided the world needed an iPad-powered coffee machine?

Much of the innovation we see in the developing world, whether the innovators behind them come from there or not, is done out of necessity. They solve very real problems, many of which happen to be faced on a daily basis by many of the poorest and most vulnerable people on the planet. Innovation here isn’t about fast, shiny or modern, it’s about solving very real problems. And many of those problems aren’t going away any time soon.

Entrepreneurs in the West may well be losing the will to innovate, although I’d suggest it’s more about ability and a conducive environment than will. Many face difficulties with funding, highly competitive markets and patent wars, all of which make for challenging times. But this is far from the case throughout much of Africa, where I’ve focused most of my efforts for the past 20 years. Many innovations here are born by the side of the road, or in rural villages without any funding at all. Furthermore, market opportunities abound and patents are the last things on people’s minds. Compared to the West, African markets are still something of a Wild West in innovation terms, and this is precisely why there’s so much focus there.

Innovation out of necessity has given Kenya, for example, a world-leading position in mobile payments. On a continent where hundreds of millions of people lacked bank accounts, mobile phones provided the answer. An estimated 40% of Kenya’s GDP now works its way through Safaricom’s M-PESA system. It’s an innovation success story, and it’s provided a platform for many other innovators to offer everything from pay-as-you-go solar lighting to villagers to automated payment platforms for microfinance organisations. The further (anticipated) opening up of systems like M-PESA will spur even more innovation in the future. This is just the beginning.

When faced with very real problems that in many cases cost lives, innovators in the developing world kick into a different gear. With little funding or resources, it’s innovation in this ‘long tail’ that is most interesting – a place where people innovate out of necessity, not luxury, and as a matter of survival or ethics, not profit or markets. Health is a classic example of these drivers at work.

Six out of the 10 chapters in my recent book, “The Rise of the Reluctant Innovator”, cover health. The issues these innovators address include data collection, genetic disorders, communications between community health workers, patents, access to medicines, and solar energy as a lighting solution for maternity wards. The range of examples shows how broad and complex an issue health is, as well as the sheer scale of the need for its improvement across much of the developing world.

Many others are better placed to comment on whether entrepreneurs in the West are losing the will to innovate. Whatever the outcome of that debate, thankfully this isn’t the case in the places that matter – the places where far too many people still die from perfectly treatable diseases, or fail to reach their potential because of a lack of access to the most basic of education.

To paraphrase former Liverpool football manager, Bill Shankly, in the developing world innovation isn’t just a matter of life or death. It’s more
important than that.

Reluctant innovators are go!

It’s been a busy few months as our new book – “The Rise of the Reluctant Innovator” – has been taking shape. We’ve been finalising chapter contributions, working on the introduction, sorting out cover and chapter designs, doing last minute copy-editing, building a new website, keeping Kickstarter supporters up-to-date, and pulling in book endorsements. We got 24 of those in the end, all glowing and hugely supportive. You’ll find all of them on the inside cover of the book, or on the website (click here for a full PDF version).

All that said, everything has been delivered on time, with the new website set live on the eve of the book launch. And everything has been well worth the effort. The books look incredible.

“The Rise of the Reluctant Innovator” is aimed at a general audience, although we’re hoping it will particularly appeal to younger people interested in social innovation and social entrepreneurship, and schools, colleges and universities teaching the subject. It fills a much-needed gap in the market, one which is currently dominated by books which – often at no fault of their own – give the impression that meaningful change is only possible if you’re an MBA, or a geek, or have money or influence, or a carefully laid out five-year master plan, or all five. Let’s be honest – you don’t need qualifications to change the world.

By highlighting the stories of ten ordinary yet remarkable individuals, and the impact their work is collectively having on hundreds of millions of people around the world, “The Rise of the Reluctant Innovator” shows us that anything is possible, planning isn’t everything, and that anyone anywhere can change their world for the better.

To coincide with the book launch we’ve given a limited number of interviews, with articles going out via PopTech, National Geographic, TechPresident and the Unreasonable Group. Feel free to click on any of the images below to read them.

Finally, why not check out the book website, and if you like what you see feel free to share details with your own networks. We believe this book has an important story to tell, and would love you to help us tell it.

Means of Exchange: Enabling more resilient economies

“Citizen movements are compelling reforms that were unimaginable only a short time ago. Solutions to today’s challenges involve a complex mix of actors that include governments, nonprofits, foundations, civil society and the business sector in major new ways”Rockefeller Foundation

This year, the Rockefeller Foundation will be one hundred years old. As part of the celebrations, the Foundation recently launched the Next Century Innovators Awards which seeks to identify the top 100 innovations likely to solve some of the more pressing challenges of the next century. We’re excited to announce that Means of Exchange has made the list. You can read the project profile on the Rockefeller website here, or below.

What is the innovation and how does it address a pressing problem?

We live in a time of great economic uncertainty. Millions of people around the world have lost jobs, homes, businesses, independence and purpose as a result of the current financial crisis, not to mention the many crises that came before it. Millions more face growing uncertainty. The defining feature of a century of globalization is an economic system few of us understand, and even fewer of us have any control over. Over the years the incentives and ability of communities to build resilient local economies has been gradually eroded, leaving us more vulnerable to global shocks.

At the same time, communities, often in the hardest-hit places, have begun independently developing initiatives to strengthen the capacity of local systems to meet local needs. Bartering exchanges, time-banking and buy-local movements exist in increasing numbers, yet they are by-and-large failing to result in systemic change.

Means of Exchange ties together these disparate initiatives, and shares stories of how local communities are fighting back. It looks at how a combination of everyday technologies and human ingenuity can democratize opportunities for economic self-sufficiency and promote a return to local resource use. Its online community brings people together, helps encourage new thinking, builds and scales the use of new tools, and takes a fresh look at the public messaging behind local economic empowerment schemes to make them more inclusive, simple, relevant, fun and engaging.

What existing practices inspired the innovation and how does it represent something new?

Local barter exchanges, time banks and local currencies are nothing new. Most have been around for years, and there are countless success stories out there if you look hard enough. The majority of these pockets of success have remained small in scale, and many only work because a small number of dedicated local activists work hard to keep them going. What’s more, the people that take part are often the ones who are already converted to the cause, or older members of a community already sympathetic to the local agenda.

Means of Exchange sets out to understand why so many existing initiatives fail to replicate and scale, building the community needed to bring in “new blood,” and bringing in the skills required to leverage digital tools that allow for meaningful scale.  The online community will highlight approaches it sees working, and tease out the factors that make them succeed. It will look at how social media and mobile technologies might strengthen these activities, explore gamification techniques, and consult experts to understand how activities should be branded and marketed for mass appeal.  And at the end, all of the tools, websites and resources developed by Means of Exchange will be openly shared on the website, encouraging further adoption and sharing.

Bringing this community together addresses a critical gap in the majority of current initiatives, giving Means of Exchange the potential to transform a set of isolated activities into an effective and organized movement.

Please describe the social impact to date, as well as potential impact in the future.

During the Summer Olympics in London, Means of Exchange launched its first ‘tool’ – CashMobbers.net – promoting a new and innovative way for people to support local business. Cash mobs are typically organized over social media, encouraging people to meet others at a predetermined local business at a predetermined time, where they all agree to spend a small amount of money.

In just a couple of hours during the launch event at a bookshop in Hackney, London, several dozen people showed up and helped the store hit its highest day of sales for a year. The buzz created by social media drove people to attend, partly out of excitement, partly out of curiosity, partly out of a desire to see something positive happen on their main shopping street. The event was picked up by the Financial Times, Daily Telegraph, Huffington Post and other international media. Since then, regular cash mobs have started taking place across London and other parts of the UK as the idea spreads.

These are the kinds of ideas Means of Exchange seeks to help develop, promote and spread. Whether it’s supporting a local business, buying local goods, helping a neighbor or swapping unwanted goods, it’s crucial that the activities which drive and promote better sharing, support and co-operation are fun, bring in new people, make good use of new technology and serve to educate and inspire the wider community to action.

You can join us at Means of Exchange by signing up on the website, liking us on Facebook, or following us on Twitter.

Time to meet the real M-PESA?

m-Pesa? m-PESA? mPESA? MPESA? mpesa? Putting the actual spelling to one side for a moment, there can be few more talked about yet least understood mobile services than M-PESA (yes, that’s how you’re supposed to spell it. I think). Misunderstanding, misinformation and, in some cases urban myths abound – everything from its roots and implementation to the percentage of Kenyan GDP now passing through the service. Despite this, M-PESA has come to dominate discussions in the ICT4D and m4d communities (despite arguably not being a development tool at all. But that’s another debate).

M-PESA has become so dominant, in fact, that we’re now at the stage that in increasing numbers of meetings, workshops and conferences I attend, any talk of it is banned.

M-PESA is an undeniable Kenyan success story, but not for the reasons many people think. The technology component of M-PESA was developed far away in Cambridge, England (my home town) with UK Government and Vodafone money. M-PESA is not a Kenyan or African innovation if you measure it in technology terms. But technology is often the easy bit, and what does make M-PESA a Kenyan success story is its implementation. Key ingredients like graft, determination, luck, naivety and a receptive population starved of any meaningful access to bank accounts or financial services created a perfect storm for the launch of the service. A storm, let’s remember, which is yet to hit other countries with the same intensity, many of whom have struggled to adopt M-PESA or related platforms as successfully. So far, anyway.

The very idea for M-PESA is also disputed. Despite the technology being developed in the UK, some believe that it was indeed a Kenyan who had the original idea. This “Is M-Pesa really Kenyan or British?” post on humanipo goes into a little further detail. You could argue that none of this really matters, of course. Another debate.

On top of all that, barely a week goes by when my Twitter stream isn’t hit with a claim that 10%, 25% or even 50% of Kenya’s GDP passes through M-PESA. The number – whatever it is – is astonishing. The one I’ve quoted more recently is “50% by the end of 2013” – heard at a conference in Amsterdam last autumn. I have no idea whether it’s right or not, but going by the percentage range in the tweets very few other people are either.

If, like me, you think it’s time to debunk some of these myths and inaccuracies and get the inside story of how M-PESA came about, then we’re in luck.

A couple of weeks ago Chris Locke, Managing Director of the GSMA Development Fund, gave me a copy of a book I didn’t know existed. “Money, Real Quick: Kenya’s Disruptive Mobile Money Innovation” is a great read if you’re one of the few people new to M-PESA, or you’re one of the majority who thought you knew it. The book covers everything from the seed of the idea, the importance of the human network of M-PESA agents (often forgotten in the technology-dominated discussion), what mobile money means to Kenya’s finance and banking industry, it’s impact, and what the future may look like. The book also touches on innovation more broadly, and how M-PESA speaks of the new-found appetite for innovation in the country.

I’m not sure if this book did come out in 2012 as Amazon claims, but regardless it’s incredibly useful if you think, after six years, it’s time to meet the real M-PESA. If you do you can find it on Amazon here.