M-pesa Wows

Article

The lives of many Kenyans are being transformed by an innovative mobile phone money transfer service. The free account – M-Pesa – is offered by Safaricom Kenya, a leading mobile phone service operator and is a technological breakthrough say the operators. It enables subscribers to send large volumes of money in an instant transaction. The service, which is in the process of rolling out to most major towns in Kenya, is also cheap – costing on average about $1 to send or receive money. Just a month after launch, M-Pesa is already providing cut throat competition to existing money transfer agencies, notably the government-owned Postal Corporation, a market leader with a massive network of branches.

Region

Africa

Country

Kenya

Category

Economic

Organisation / Author

BBC News

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